We're big fans of AT&T fiber internet for its fast speeds, reasonable prices, and great customer service. AT&T offers fantastic value: fast fiber internet speeds at reasonable prices, plus some of the best customer support in the business and rock-solid reliability. With no contracts, no data caps, and no monthly equipment fee, AT&T is one of the best home internet providers.
If you're willing to pay a little bit more for an exceptional customer experience, EarthLink may be the right choice for your Internet service. EarthLink is an interesting Internet provider. Instead of serving internet through its own infrastructure, it partners with other internet providers to repackage their service, acting as a go-between. This means slightly higher prices, but EarthLink's superior customer experience delivers true value and peace of mind.
Sparklight, formerly known as Cable One, is a cable internet provider primarily serving suburbs and rural areas in over a dozen states. Its no-contract plans offer good download speeds to areas fiber doesn’t often reach, but its data caps aren’t ideal.
The AT&T fiber internet plans represent give you serious value for your money. The speeds are competitive, and the prices at any given tier are lower than nearly every other provider. One exception, Xfinity, offers slightly cheaper gig plans in some markets. Another, Google Fiber, offers $10 less on gigabit speeds. However, AT&T is more likely to be available in areas that have cable internet from Spectrum and Cox, and we think AT&T fiber is usually the better deal.
For the money with AT&T, you get outstanding download speeds and excellent upload speeds. And with unlimited data on fiber internet plans, you can actually use your gigabit connection without worry on speeds being throttled after you're over a data allotment.
Some legacy AT&T customers may have DSL internet from AT&T. The most affordable AT&T plan is about $50 per month, and this can either be basic DSL (speeds up to 75 Mbps) or the outstandding, fiber-based Internet 300. Availability of plans depends on your service area.
If you can get only AT&T fixed wireless, you may experience data caps and get 1 Mbps upload speeds. In this case, other internet providers might offer you better deals on DSL internet plans.
You often get what you pay for, and that's the case with EarthLink. Although EarthLink offers slightly higher pricing, you get value for your dollar, and you may even end up paying less than you would with competitors in the long-run.
There’s no getting around it: EarthLink's face-value prices are almost always higher than the competition. Although, depending on the area you're in, the difference can be as little as a few dollars per month. EarthLink's slightly elevated price tag equates to some of the best customer service from an internet provider.
EarthLink doesn’t actually have its own internet infrastructure. Instead, it partners with other local DSL and fiber internet providers, like AT&T and Frontier, and EarthLink uses their infrastructure. This costs EarthLink money, and some of this naturally gets passed down to customers. In return, you’re promised a superior customer experience.
The other reason that EarthLink may offer slightly higher prices: it skips the introductory promotional pricing most internet service providers advertise. For example, when AT&T or Spectrum quote you a price, it’s often for an introductory period of 12 or 24 months. After that introductory period, the price may increase (sometimes dramatically). EarthLink doesn’t do this, which is a plus in our book. It means that EarthLink pricing is straightforward, without any hidden fees, complicated pricing structures, or gimmicks. This also means EarthLink may end up being slightly less expensive in the long-run if you intend to keep it for a couple of years.
Sparklight’s no-contract cable internet plans are generally a decent value compared to other providers available in the communities the company serves. While you might not be able to get fiber in these areas, you’re likely to find DSL, satellite, or other cable internet service providers (ISPs). The speed you get for the price is comparable to other cable providers or a bit cheaper, and the performance surpasses DSL and satellite. All of this means Sparklight’s plans are worth strongly considering if your address is in one of its service areas.
We recommend choosing a Sparklight plan with at least 200 Mbps of download speed, but ideally more if it’s in your budget. Since Sparklight is a cable provider, upload speeds tend to be far below the download speeds. Upload speeds increase with each pricing tier, so if you work from home and have multiple connected devices you may want to pick one of the more expensive plans for seamless video calls.
All of Sparklight’s plans have data caps, except for its most expensive Gig plan. Data caps are typical for cable providers. While some competitors offer data caps over 1 TB for all of their plans, Sparklight’s plans have data caps that range from 100 GB to 1.5 TB. You can get 100 GB blocks of additional data for $10 during months when you need it, or you can upgrade to unlimited data with any plan for an extra $30/month. When calculating your needs, consider that the average person uses 536 GB of data per month (1).
The Gig plan offers the most data for your dollar and the highest speeds, but it’s more expensive than fiber plans with comparable download speeds, at least in some of the service areas. If you don’t want to pay top dollar, the Internet 300 and 500 plans also offer good speeds and high enough data caps for the needs of most households. We wouldn’t recommend the Internet 25 plan because its low speeds and data cap won’t comfortably meet most people’s needs.
AT&T claims 99% reliability (1) for its fiber internet service, and that’s astoundingly accurate in our experience. In fact, over several years of constant daily use in a packed house (two people working from home, two kids doing schoolwork, lots of streaming video and calls), we haven’t had a single major disruption. This is a huge victory compared to experiences I've had with other internet providers.
When you have reliable internet from AT&T, you don't even think about it. All your internet-based needs are met, without any friction or worry. AT&T internet speeds are consistent, with little variation based on the time of day, activity, or even the particular speed test used. Its median download speeds are slightly slower than its cable and fiber internet competitors, but only by a matter of milliseconds, which is hardly noticeable (2). This all adds up to a great experience where the service “just works,” and nobody ever really needs to wonder if they’ll be able to do what they need to do.
It's also worth mentioning that because AT&T fiber internet uses fiber-optic cables, upload speeds are equal to download speeds. That means you can upload huge files in seconds, video chat, live stream game play, and more without a hiccup. With many other internet providers, the download speeds are much slower than the download speed, so this is a huge benefit.
EarthLink's performance is tough to rate. Because it is essentially reselling other providers’ services, the speed and reliability are highly dependent on which partners it uses in a given area.
That said, performance is generally good, and there are a wide range of high-speed internet plans available in most areas, so you can get exactly how much you need—up to 5 gigs in some places. Much of the service is fiber, which means performance is reliably consistent. Best of all, every plan has unlimited data, so whatever speed you opt for, you can use it without worry.
Sparklight is available in mostly rural and suburban areas where customers probably won’t be able to get fiber internet. This makes Sparklight’s cable internet speeds the best option in some communities that are otherwise served only by DSL or satellite, which can be slow and unreliable. According to a report from Ookla, Sparklight had the highest download speeds among fixed broadband providers in North Dakota and New Mexico. (2)
Sparklight is a fiber-rich cable provider, meaning it delivers service using a mix of fiber and coaxial cables. While it can achieve download speeds of up to 940 Mbps, its upload speeds are much lower than that, reaching 50 Mbps. This is a technical limitation of cable connections that those with fiber connections won’t experience. While this isn’t ideal for households with several people who want to do heavy gaming or take video calls at the same time, Sparklight’s download and upload speeds are generally still sufficient for most households. And for regular browsing and streaming for multiple users, it's just fine. However, the data caps may hold you back if you’re a heavy internet user. Occasional outages and inconsistent speeds do affect service according to customer reports on Downdetector. (3)
It's very easy to install AT&T fiber internet. In fact, internet installation really doesn't get easier. You can choose between professional installation or self-install, which is really nice. Many other internet providers don't give you the option to choose your installation type yourself. You can choose a $99 professional installation by an AT&T technician or a DIY self-install kit.
If you can only get DSL with AT&T, the equipment is still free but you'll be charged a $49 activation fee. If you don't want to self-install, you can have a pro come out for an additional $99 and have them do everything for you.
If you're up for installing yourself, AT&T sends easy and clear instructions. Activation and configuration of your Wi-Fi network are handled through the simple AT&T Smart Home Manager app, so you don’t even need to log into the router settings page like with some other providers. It's a really seamless DIY install experience.
If you prefer to have your AT&T internet installed for you, it's a breeze. You can count on fast and friendly service. I've personally interacted with in-person AT&T on a couple of occasions, and I was very happy with the experience. Professional installation is nice when you don't have the time, energy, or confidence to install internet yourself. You'll feel like you're getting the royal treatment as you sit back, relax, and have it done for you.
The AT&T wireless gateway is really nice. Called AT&T Smart Wi-Fi, it’s super simple to set up, provides solid range, and looks sleek on a desk. Compared to the routers and gateways provided by some other providers, this one’s a breath of fresh air.
This is another category that’s tough to rate. Since EarthLink partners with other internet service providers (ISPs) to provide service, it doesn’t actually issue its own equipment. Instead, you’ll get equipment from whichever partner EarthLink uses in your area. The good news is that EarthLink does set the fees, and they’re reasonable: $9.95 per month.
It’s a similar story for installation—your service will be installed and set up by a rep from the partner company, not EarthLink itself. The installation fee is $79.95, which isn’t the highest we’ve seen. That said, we’d rather see installation included in the price, particularly since EarthLink’s overall prices tend to be on the high side. Self-install is available only in some service areas.
When you sign up for Sparklight internet service, you can call to schedule professional installation or choose self-installation. Both options are reasonably fast according to customer reviews. Professional installation is typically free and can be scheduled at your convenience. There's technically a $90 professional installation fee, but it is waived as part of a "permanent promotion." Self-installation is free and should take about 15 minutes once you receive your equipment in the mail.
You can choose to purchase your own Sparklight-supported modem or lease a modem from Sparklight for just over $10/month, less than some other providers. The installation cost, activation fee, and any equipment deposits may be waived for qualifying new customers.
Internet providers have traditionally had a terrible reputation for customer service, but AT&T scores above average with national rating organizations like the American Customer Satisfaction Index (ACSI). These ratings have improved over the last few years, which is encouraging.
AT&T offers several options for getting help:
The support site also has lots of information available. It’s easy to use, and if you do need more help, the options involving service reps usually get a quick, friendly response. While it’s not perfect 100% of the time, AT&T customer support tends to be better than average.
AT&T makes it easy to stay connected away from home, too. Subscribers get access to a nationwide network of free Wi-Fi hotspots. Since AT&T offers mobile phone service in addition to internet, you'll be able to log on in from almost anywhere.
Customer service is where EarthLink really shines. The company claims to prioritize customer service and experience, and users seem to agree. The company actually ranks first in some user-driven surveys of internet satisfaction, beating out providers like AT&T and Verizon, despite the slightly higher prices.
From a practical standpoint, it seems that EarthLink representatives are friendlier, more helpful, and more knowledgeable than those we’ve dealt with at other companies. However, we've seen reports that in some places, customer service is handled by the end provider instead, resulting in worse customer service.
Customer experience with Sparklight is about average compared to other providers. Tech support is available 24/7 by phone or email, and there are plenty of help articles available online. Like most other providers, equipment installation is straightforward whether you have it done professionally or do it yourself.
Common complaints include unplanned outages, inconsistent speeds, and long wait times to reach Sparklight support by phone, according to user reports on Downdetector. (4) If you try Sparklight’s internet service and it doesn’t live up to expectations, the company offers a 30-day money-back guarantee.