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AT&T vs. Frontier Communications vs. WOW! Internet plan comparison


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Researched by
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Reviewed by
Updated 6/18/24

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AT&T logo
Staff rating
4.5
Customer rating
4.1
(419)

  • Plans starting at $55.00
  • Download speeds up to 5000Mbps
Frontier Communications brand
Staff rating
4.2
Customer rating
3.9
(50)

  • Plans starting at $49.99
  • Download speeds up to 5000 Mbps
WOW! brand
Staff rating
4.0
Customer rating
3.9
(12)

  • Plans starting at $9.99
  • Download speeds up to 1200 Mbps
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AT&T logo
Staff rating
4.5

Incredible price for fast fiber internet

We're big fans of AT&T fiber internet for its fast speeds, reasonable prices, and great customer service. AT&T offers fantastic value: fast fiber internet speeds at reasonable prices, plus some of the best customer support in the business and rock-solid reliability. With no contracts, no data caps, and no monthly equipment fee, AT&T is one of the best home internet providers.

What we like

  • Competitive fiber plans
  • Solid customer support
  • Excellent reliability
What we dislike

  • Expensive installation fees
  • Few TV bundling options
Savings tip: AT&T often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Frontier Communications brand
Staff rating
4.2

Excellent fast fiber internet service at low prices

If you can get fiber internet from Frontier, it's fast, affordable and reliable. If you only have DSL from Frontier available in your area, the internet will be slower and more expensive for what you get. The good news is that Frontier is constantly expanding its 100% fiber network across the United States.

What we like

  • Well-priced fiber plans
  • Fast speeds
  • No data caps
What we dislike

  • Limited fiber availability
  • Some customer complaints
Savings tip: Frontier often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
WOW! brand
Staff rating
4.0

Wow! Internet earns its name with incredible value

Wow! Internet is known for reliability, fantastic customer service, and no- contract options. Wow! Internet offers inexpensive internet with great equipment and DIY and professional installation options. Plus, a Wi-Fi modem is included with every plan. Wow! Internet boasts 99.9% network reliability, and it's a solid choice for most households. In fact, Wow! Internet was named "Best Internet Service Provider" by US News and World Report in 2024. Wow! Internet offers both cable and fiber internet networks, depending on your location.

What we like

  • Affordable
  • Optional contracts
  • Award-winning customer service
What we dislike

  • Limited upload speed
  • Only available in 6 states
Savings tip: WOW! often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
AT&T logo
Value
4.0
Fiber internet is an excellent deal

The AT&T fiber internet plans represent give you serious value for your money. The speeds are competitive, and the prices at any given tier are lower than nearly every other provider. One exception, Xfinity, offers slightly cheaper gig plans in some markets. Another, Google Fiber, offers $10 less on gigabit speeds. However, AT&T is more likely to be available in areas that have cable internet from Spectrum and Cox, and we think AT&T fiber is usually the better deal.

For the money with AT&T, you get outstanding download speeds and excellent upload speeds. And with unlimited data on fiber internet plans, you can actually use your gigabit connection without worry on speeds being throttled after you're over a data allotment.

Some legacy AT&T customers may have DSL internet from AT&T. The most affordable AT&T plan is about $50 per month, and this can either be basic DSL (speeds up to 75 Mbps) or the outstandding, fiber-based Internet 300. Availability of plans depends on your service area.

If you can get only AT&T fixed wireless, you may experience data caps and get 1 Mbps upload speeds. In this case, other internet providers might offer you better deals on DSL internet plans.

Pricing details vary by location. Visit
AT&T's website
or call 1-833-804-1770 to speak with a rep.
See pricing
Frontier Communications brand
Value
4.0
Frontier offers excellent value on its fiber plans

Frontier offers exceptional fiber internet at a low price. Prices vary depending on your service area and eligibility, and starting prices are an amazing deal. Here are Frontier's current Fiber offerings, which includes a discounted price for 12 months when you sign up for autopay:

  • Fiber 200: 200 Mbps for $29.99/mo
  • Fiber 500: 500 Mbps for $44.99/mo
  • Fiber 1 Gig: 1,000 Mbps for $64.99/mo
  • Fiber 2 Gig: 2,000 Mbps for $99.99/mo
  • Fiber 5 Gig: 5,000 Mbps for $129.99/mo

Frontier fiber service is generally an excellent value. You can get 500 Mbps for around $45 per month or 1 gig for around $65, both of which are excellent prices well below the national benchmark for similar plans. (1) If you get 2 gigs for around $100 a month or 5 gigs at about $130, you'll enjoy excellent reliability and super fast speeds.

Some Frontier internet plans come with extras for free, depending on eligibility. If you sign up for the 5 gigs, free tech support is included. These are all great prices for the value you're getting. Some Frontier plans may come with expert installation or a Wi-Fi router included at no charge.

If you sign up for Frontier's DSL plan, it's quite a bit slower than fiber internet, but it's a great choice if you're in a rural area. Frontier's DSL plan is around $50 per month for up to 115 Mbps, but the actual speed varies heavily with the specific area you’re in. The good is that Frontier guarantees its DSL pricing for two years and doesn't require you to sign a contract. That's definitely a rare perk in the internet world!

Frontier offers fiber in a good portion of its coverage area, but if you're off the beaten path, DSL is a great solution and Frontier offers fast DSL speeds, depending on where you live. (4)

Pricing details vary by location. Visit
Frontier's website
or call 1-833-970-0804 to speak with a rep.
See pricing
WOW! brand
Value
4.0
Great value, whether you sign a contract or not

WOW! offers 100 Mbps to 5 Gbps plans at a great price, whether or not you sign up for an optional contract. If you don’t mind signing a contract, WOW!’s plans will cost you about 25% less than the national benchmark for a similar plan (1). After the contract period, prices transition to month-to-month rates, which are $10 to $15 higher but still a really great deal.

To get WOW!’s lowest advertised prices, you need to sign up for both autopay and paperless billing (a $5 monthly savings) and commit to a two-year contract. If you’re not sure whether you want WOW! Internet for that long, you can sign up for month-to-month. If you terminate your contract early, you’ll pay $15 for each month left on your contract—which isn’t much more than you’d pay if you skip the contract from the start. (2)

There are data caps of either 1.5 TB or 3 TB, depending on your plan. These are pretty high, but if you’re a a really heavy downloader or uploader, you could be charged up to $50 extra every month and have your speed throttled.

Pricing details vary by location. Visit
WOW!'s website
or call 1-844-898-8626 to speak with a rep.
See pricing
AT&T logo
Performance
5.0
Fast, reliable speeds any time of day

AT&T claims 99% reliability (1) for its fiber internet service, and that’s astoundingly accurate in our experience. In fact, over several years of constant daily use in a packed house (two people working from home, two kids doing schoolwork, lots of streaming video and calls), we haven’t had a single major disruption. This is a huge victory compared to experiences I've had with other internet providers.

When you have reliable internet from AT&T, you don't even think about it. All your internet-based needs are met, without any friction or worry. AT&T internet speeds are consistent, with little variation based on the time of day, activity, or even the particular speed test used. Its median download speeds are slightly slower than its cable and fiber internet competitors, but only by a matter of milliseconds, which is hardly noticeable (2). This all adds up to a great experience where the service “just works,” and nobody ever really needs to wonder if they’ll be able to do what they need to do.

It's also worth mentioning that because AT&T fiber internet uses fiber-optic cables, upload speeds are equal to download speeds. That means you can upload huge files in seconds, video chat, live stream game play, and more without a hiccup. With many other internet providers, the download speeds are much slower than the download speed, so this is a huge benefit.

Available speeds vary by location. Call 1-833-804-1770 to speak with a AT&T rep or
go to its website.
Frontier Communications brand
Performance
5.0
Outstanding fiber performance and standard DSL service

Frontier's fiber internet performance is excellent, with speeds up to 5,000 Mbps and no data caps to limit you. In fact, Frontier's fiber plans are some of the fastest (2). Frontier's fiber internet has the fastest ping of any provider, according and a study by the FCC (3), and it's neck and neck with the competition in terms of speed and reliability. These fiber plans also offer symmetrical speeds, which means the upload speed is equal to the download speed. This is crucial if you upload or share a lot of large files, do video calls, or play games online in real-time.

Where fiber isn't available, Frontier offers pretty fast DSL internet. Frontier offers upload speeds up to 115 Mbps, but the speed you get relies heavily on where you live. For many households, 115 Mbps is plenty, especially if you don't stream HD video or have multiple people online at the same time trying to do video calls or gaming online.

Available speeds vary by location. Call 1-833-970-0804 to speak with a Frontier rep or
go to its website.
WOW! brand
Performance
4.0
Fast, reliable cable and fiber internet

The majority of WOW!’s network is cable and fiber, but some customers in Alabama still have legacy DSL service. WOW!'s speeds top out at 5 gigs, but for most households, that's way more than needed. We generally don't recommend more than 1 gigs for most households.

WOW's cable plans have upload speeds that cap out at 50 Mbps, but its fiber plans are symmetrical. That means you can upload as fast as you can download. Most people will be fine with 50 Mbps upload speeds, but if you upload a lot of photos or videos, WOW! fiber could save you some headaches.

Available speeds vary by location. Call 1-844-898-8626 to speak with a WOW! rep or
go to its website.
AT&T logo
Equipment and installation
4.0
Free equipment and free self-installs for fiber internet

It's very easy to install AT&T fiber internet. In fact, internet installation really doesn't get easier. You can choose between professional installation or self-install, which is really nice. Many other internet providers don't give you the option to choose your installation type yourself. You can choose a $99 professional installation by an AT&T technician or a DIY self-install kit.

If you can only get DSL with AT&T, the equipment is still free but you'll be charged a $49 activation fee. If you don't want to self-install, you can have a pro come out for an additional $99 and have them do everything for you.

If you're up for installing yourself, AT&T sends easy and clear instructions. Activation and configuration of your Wi-Fi network are handled through the simple AT&T Smart Home Manager app, so you don’t even need to log into the router settings page like with some other providers. It's a really seamless DIY install experience.

If you prefer to have your AT&T internet installed for you, it's a breeze. You can count on fast and friendly service. I've personally interacted with in-person AT&T on a couple of occasions, and I was very happy with the experience. Professional installation is nice when you don't have the time, energy, or confidence to install internet yourself. You'll feel like you're getting the royal treatment as you sit back, relax, and have it done for you.

The AT&T wireless gateway is really nice. Called AT&T Smart Wi-Fi, it’s super simple to set up, provides solid range, and looks sleek on a desk. Compared to the routers and gateways provided by some other providers, this one’s a breath of fresh air.

Equipment and installation options can vary widely depending on
AT&T plans
available in your area.
View plans
Frontier Communications brand
Equipment and installation
5.0
No charges for equipment—seriously

Frontier offers fantastic value when it comes to equipment and installation. If you have Frontier's DSL internet, the equipment itself is fairly standard. It's free, which is nice, but you might still want to use your own gear if you need more control over which devices on your network get bandwidth priority. DSL installation typically costs $85, and there's no self-install option. Depending on your plan and service area, you may qualify for free installation.

If you have fiber internet from Frontier, you're in luck! You get free rental of an eero 6 on the Fiber 1 Gig plan or an eero6E mesh Wi-Fi system, on the Fiber 2 Gig plan. If you have the 5 Gig plan, you'll get the TP-Link AXE300 6E with an optional TP-Link RE815XE Wi-Fi extender for an extra $10 per month. You could still technically use your own gear, but it's hard to do any better than the latest and greatest from eero and TP-Link.

If you're eligible, you may be able to get a Frontier self-install kit—otherwise, a professional will come to your house to install the internet for you. If you need a pro to come out, you may be charged $50 on your first bill. In some areas, professional installation is included free, if you're eligible.

Frontier makes cancellations easy. Cancellation is also free, but some customers are charged a $20 restocking fee for rented fiber gear and a $50 restocking fee on DSL gear.

Equipment and installation options can vary widely depending on
Frontier plans
available in your area.
View plans
WOW! brand
Equipment and installation
3.5
Competitive Wi-Fi gear and installation

WOW! includes a free modem for your first year ($14/month after that), and fiber plans come with a free Wi-Fi router too. If you have cable service, you can rent a Whole Home Wi-Fi system, which includes a coveted eero base and one extender for $9.99. Additional extenders are $5.99 each, but most households won’t need more than one because eero’s that good. eero comes with an app you can use to manage your network, and you can add security services for an additional cost (under $10/month) if you want ad-blocking, malware protection, or parental controls.

A free self-startup kit is available to most new customers, but if you prefer professional installation, it's $75. The good news is that with professional installation, WOW! waives its $10 activation fee, so it’s really just $65 more to have a technician’s help.

As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.

Equipment and installation options can vary widely depending on
WOW! plans
available in your area.
View plans
AT&T logo
Customer experience
5.0
Better customer service, with more options

Internet providers have traditionally had a terrible reputation for customer service, but AT&T scores above average with national rating organizations like the American Customer Satisfaction Index (ACSI). These ratings have improved over the last few years, which is encouraging.

AT&T offers several options for getting help:

The support site also has lots of information available. It’s easy to use, and if you do need more help, the options involving service reps usually get a quick, friendly response. While it’s not perfect 100% of the time, AT&T customer support tends to be better than average.

AT&T makes it easy to stay connected away from home, too. Subscribers get access to a nationwide network of free Wi-Fi hotspots. Since AT&T offers mobile phone service in addition to internet, you'll be able to log on in from almost anywhere.

Visit AT&T's website
or call 1-833-804-1770 for more information on contracts and money-back guarantees.
Go to provider
Frontier Communications brand
Customer experience
3.0
Can't sign up for service online

The Frontier customer experience is a mixed bag. The service itself is fairly reliable—especially the fiber. The DSL service is relatively stable, but more prone to slowdowns during heavy traffic times (which is typical with all DSL internet).

Frontier has received low scores in customer satisfaction from organizations like the American Customer Satisfaction Index (ACSI). (3) The provider ranked second-worst in overall satisfaction in the most recent surveys, falling below average. The complaints we’ve seen point generally to a broad pattern of poor customer service, so if that’s a key factor in your choice of provider, you might want to steer clear until Frontier can sort out its issues.

If you order Frontier internet, the only way to order internet service is to call in. It works okay for most people, but some folks love the convenience of handling everything without having to deal with phone trees, wait on hold, or talk to a live human. At least the hold music is nice, though, and you can enter info via text message!

Visit Frontier's website
or call 1-833-970-0804 for more information on contracts and money-back guarantees.
Go to provider
WOW! brand
Customer experience
4.5
Award-winning customer service

WOW! provides an award-winning customer experience, ranking fourth-highest in J.D. Power’s ISP Satisfaction list in the North Central US region in 2022. (3)

We should note that in 2021 WOW! sold a couple regions of its business (Evansville, IN and Chicago) to Astound broadband, so customers may see some changes in their service. That said, Astound ranks fifth on P.C. Mag's Readers' Choice awards, so you're probably in good hands. (4)

The main downside is that Wow! Internet is only available in six states in the US. The company is currently expanding, though, so check to see if service is available in your area.

Visit WOW!'s website
or call 1-844-898-8626 for more information on contracts and money-back guarantees.
Go to provider
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Made up your mind?
Find out what providers are available near you.
AT&T
4.1
(419)
5 Star
40%
4 Star
40%
3 Star
14%
2 Star
3%
1 Star
3%
L
Lisafrom New Baltimore, MI
AT&T Customer for 4+ years
Reviewed on: 6-17-2022
The service is acceptable with very few outtages however it is a bit pricey
A
Anonymous
AT&T Customer for 8+ years
Reviewed on: 6-17-2022
It is ok, speed, reliability are ok
C
Christinefrom Houston, TX
AT&T Customer for 8+ years
Reviewed on: 6-17-2022
The internet service is generally reliable. The reliability has improved in recent years. The service when contacted is not good. The sales people, service people, and service techs do not communicate.
K
Kathleenfrom San Diego, CA
AT&T Customer for 1+ years
Reviewed on: 6-17-2022
Everyone can improve. My service is ok but the inconsisting of the pricing is terrible. Customer service is something else. Can never get anyone that you have talked to before
Frontier Communications
3.9
(50)
5 Star
26%
4 Star
46%
3 Star
22%
2 Star
6%
1 Star
0%
L
Lucyfrom Englewood, FL
Frontier Communications Customer for 8+ years
Reviewed on: 6-17-2022
there are to many breaks in service, but they do repair very quickly they should be able to stop the breaks better than do now
D
Douglasfrom Murphy, NC
Frontier Communications Customer for 4+ years
Reviewed on: 6-17-2022
Good speed and network reliabilty. Customer service is very good and solve problems. The cost is a little high; sometimes worth it.
C
Cayleefrom Murphy, NC
Frontier Communications Customer for 4+ years
Reviewed on: 6-17-2022
Frontier has been a great company for internet. I like how high speed it is and how great the customer service is. It never fails to impress me. I think that they are great on every aspect.
R
Robertfrom Middletown, NY
Frontier Communications Customer for 8+ years
Reviewed on: 6-17-2022
It seems Frontier gives us very slow internet service.
WOW!
3.9
(12)
5 Star
33%
4 Star
33%
3 Star
25%
2 Star
9%
1 Star
0%
A
Annfrom Sterling Heights , MI
WOW! Customer for 4+ years
Reviewed on: 6-22-2022
Nothing is good. The internet is too slow. It sucks.
R
Rickfrom Canton, MI
WOW! Customer for 8+ years
Reviewed on: 6-22-2022
WOW started off fine for years. In recent years there service has gone down hill. There are more interuptions and slower speeds.
M
Mercedesfrom Knoxville, TN
WOW! Customer for 4+ years
Reviewed on: 6-22-2022
I think that wow is a great internet service company, they get the job done and are always there when you need them. I think that they could improve by offering more services to the public
A
Angelfrom Leslie, MI
WOW! Customer for 4+ years
Reviewed on: 6-17-2022
I THINK IT IS TOO EXPENSIVE FOR BASIC PHONE AND INTERNET
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Endnotes and sources
(1) "Internet," AT&T. Accessed August 2, 2022.(2) "Fastest Providers," Speedtest.net. Accessed Dec. 9, 2022.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 19 October 2022.2. "The Fastest ISPs of 2022," PC Mag. Accessed 19 October 2022.Internet Service Providers,” American Customer Satisfaction Index. Accessed 14 June 2022.3. "Measuring Broadband America," FCC. Accessed Dec. 9, 2022.4. "FCC National Broadband Map," FCC. Accessed Dec. 9. 2022. As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 21 June 2022.2. "WOW! Internet - Terms of Service," Wide Open West. Accessed 12 October 20223. "Price of Residential Internet Drives Customer Choice, J.D. Power Finds," J. D. Power. Accessed 7 December 2022.4. “Readers’ Choice 2022: Your Favorite ISPs for Any Type of Broadband,” PCMag. Accessed 7 December 2022.