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Brightspeed vs. Google Fiber vs. Windstream Communications Internet plan comparison


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Rebecca Palmer smiles for the camera
Researched by
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Reviewed by
Updated 6/24/24

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BRIGHTSPEED
Staff rating
3.6

  • Plans starting at $50.00
  • Download speeds up to 940 Mbps
Google Fiber brand
Staff rating
4.3
Customer rating
4.6
(18)

  • Plans starting at $70.00
  • Download speeds up to 2000 Mbps
Windstream Communications brand
Staff rating
3.6
Customer rating
4.0
(22)

  • Plans starting at $39.99
  • Download speeds up to 100 Mbps
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BRIGHTSPEED
Staff rating
3.6

We were extremely impressed with Brightspeed’s prices—you’ll be hard-pressed to find a better deal on gigabit fiber internet. While its fiber coverage area is growing, it currently remains very small. Plus, it's a brand-new provider so there are still a lot of unknowns.

What we like

  • No data caps or contracts
  • Reasonable pricing
  • Good availability on DSL
What we dislike

  • Mostly limited to DSL
  • New, unproven company
Savings tip: Brightspeed often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Google Fiber brand
Staff rating
4.3

Fast and reliable fiber connection in limited locations

Google Fiber offers affordable gig speeds with no contracts, data caps, fees, or fuss. Unfortunately, it’s still hamstrung by extremely limited availability.

What we like

  • Fast, reliable speeds
  • Affordably priced
  • Super-simple plan selection
What we don't like

  • Limited availability
  • No budget plans
Savings tip: Google Fiber often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Windstream Communications brand
Staff rating
3.6

Great rural internet provider, with some room to improve on customer service

Kinetic by Windstream aims to bring better internet to rural and remote areas. While it offers one of the best values in internet service anywhere, it’s hampered by a mediocre customer experience.

What we like

  • Good rural coverage
  • No data caps
  • No contracts
What we dislike

  • Limited fiber availability
  • So-so customer service
Savings tip: Windstream Communications often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
BRIGHTSPEED
Value
4.0
Excellent fiber deals (and decent DSL)

Brightspeed is slowly building out a fiber network that offers a pretty great value at $65 per month for up to 940 Mbps. That’s just 7 cents per Mbps, which puts it right in line with top fiber providers like AT&T. Unfortunately, this fiber service is still not widely available.

Because Brightspeed’s fiber footprint is still fairly small, the vast majority of Brightspeed’s current service offerings are DSL. That means that you’re going to pay more money for less speed—it’s just the nature of the DSL beast.

The upshot is that Brightspeed’s DSL prices are actually pretty competitive, starting at $50 per month. With advertised speeds of up to 140 Mbps (but often lower, depending on where you live), that puts the provider at about 36 cents per Mbps. This, of course, falls far short of most cable and fiber providers.

Learn more about the differences between fiber and DSL internet.

Pricing details vary by location. Visit
Brightspeed's website
or call 1-833-438-0878 to speak with a rep.
See pricing
Google Fiber brand
Value
4.0
Some of the best value in the internet business

Google Fiber internet is an excellent value for the money. There are only two plans: 1,000 Mbps (1 gig) for $70 per month and 2,000 Mbps (2 gigs) for $100 per month. The 1 gig plan is among the most affordable we’ve seen at that speed, costing a little more than half the national benchmark fro similar plans (1). The 2 gig option is also drastically cheaper than many other providers’ similar offerings (if they even have a 2 gig plan). There’s no budget option for those who don’t need speeds this fast, but for what Google does offer, the value is hard to beat.

Pricing details vary by location. Visit
Google Fiber's website
or call to speak with a rep.
See pricing
Windstream Communications brand
Value
3.5
Kinetic by Windstream is one of the best values in internet service today

Windstream’s Kinetic internet service offers a surprisingly strong value. Prices are competitive—in fact, the 1 gig plan ties Google Fiber as the most affordable option we’ve seen for gigabit download speed. They both cost just over 50% of the national benchmark for similar plans (1).

The advertised prices are for a 12-month introductory period and will increase in the range of about $15 after the first year. This practice of second-year price hikes used to be the norm, but the best fiber internet providers we review have abandoned the practice.

Overall, Windstream represents one of the best values in home internet if you can get fiber. It's also a good deal if you can get only DSL, but your speeds will be much slower.

Pricing details vary by location. Visit
Windstream Communications's website
or call 1-833-970-0802 to speak with a rep.
See pricing
BRIGHTSPEED
Performance
4.0
Impressive fiber speeds

Impressive is definitely the right word to describe Brightspeed’s performance. The fiber service is excellent, with symmetrical speeds up to 940 Mbps. Symmetrical speed means the upload and download speeds are equal, which makes for much better overall performance compared to typical services where upload is significantly slower.

The DSL service is competitive with most other DSL providers, and seems to be fairly reliable—although we have heard some complaints of outages and interruptions. That said, it is DSL, so you’re only going to get limited speeds.

Our main concern with Brightspeed’s performance is simply how new the company is. It hasn’t had a chance to prove itself yet, and there may be growing pains as it builds out its fiber network. That said, we don’t expect many issues with DSL, since Brightspeed basically inherited the infrastructure directly from CenturyLink.

Available speeds vary by location. Call 1-833-438-0878 to speak with a Brightspeed rep or
go to its website.
Google Fiber brand
Performance
5.0
Consistently fast performance and rock-solid reliability

Google Fiber is one of the fastest internet providers and offers excellent performance. The speeds are more than enough for even the heaviest users, and there’s enough bandwidth to power a whole household of HD streams. Since this is fiber, upload speeds are also excellent—1,000 Mbps on both plans. Unlimited data is the cherry on top of this delicious internet sundae. Our only knock is that some providers have started offering even faster speeds (though the majority of households won’t need more than what Google offers).

Available speeds vary by location. Call to speak with a Google Fiber rep or
go to its website.
Windstream Communications brand
Performance
5.0
Excellent performance for rural internet, particularly compared to competitors

Kinetic by Windstream is a fiber and DSL internet service. Normally, that would mean two sides to the performance story—excellent speed, reliability, and consistency with fiber, and then DSL. That’s technically true of Windstream, but there’s a big “but” to consider.

The “but” is that Windstream is primarily targeted at rural areas, where other internet options may be limited to satellite or even dial-up (yes, that’s still a thing). In these markets, the Kinetic service can actually be a breath of fresh air—including its DSL. Plus, there are no data caps to worry about, which is a major limitation with satellite. Finally, the fiber performance is excellent, with speeds up to 2 gigs.

Available speeds vary by location. Call 1-833-970-0802 to speak with a Windstream Communications rep or
go to its website.
BRIGHTSPEED
Equipment and installation
3.5
Decent equipment and self-install options

Brightspeed installation is relatively straightforward. The professional installation has a $99 fee attached, which is pretty standard, but self-installation is free. You’ll probably have to go for the pro install with a fiber plan, since you’ll need an optical network terminal (ONT) installed.

For DSL service, you have a choice of professional installation or self-installation, though you can only self-install DSL service if you already have a phone jack in your home. If you don’t, a technician will have to come out and add one.

The equipment is also straightforward. You get a basic wireless gateway (a combination modem and router) that’ll get you online and handle the speeds for your plan. There are none of the mesh systems and other fancy extras some providers offer, but it’ll do the job. Equipment rental will run you $15 per month, which is fairly standard.

That’s kind of the theme with Brightspeed’s equipment and installation process. There’s nothing bad or out of the ordinary, but there’s also nothing particularly interesting or exciting about it.

Equipment and installation options can vary widely depending on
Brightspeed plans
available in your area.
View plans
Google Fiber brand
Equipment and installation
4.0
Free installation, free equipment, and no sneaky fees

Equipment is another area where Google Fiber really shines. Installation of the fiber jack is free, and there are no monthly fees for the network box, which functions as both a modem and router. This means that, outside of any state-imposed access fees, the advertised prices are what you’ll actually pay for broadband internet service. Many other providers end up costing $10–$15 more per month due to equipment rental fees, so this is a refreshing change of pace.

Additionally, Google doesn’t charge any sort of activation fee. This is another area where other internet providers sometimes get you—they advertise free installation, but charge a significant “activation fee” that negates the deal.

On paper, Google Fiber and its equipment are fantastic. We had to bump this score down, however, because of the slow pace of installation. Some customers complain of having to wait for months or even years to have fiber installed at their homes, even after the fiber-optic cables have been laid in their neighborhoods.

Equipment and installation options can vary widely depending on
Google Fiber plans
available in your area.
View plans
Windstream Communications brand
Equipment and installation
3.5
Misleading installation costs, but otherwise a decent experience

Windstream charges a pretty standard $10–$12 per month for equipment rental if you are in its fiber service area. This gets you a very usable wireless gateway.

If you are in a DSL area, you'll be charged a $10 monthly modem fee but will also need a router. You can technically bring your own equipment, but Windstream officially supports a very limited number of modems, so it might be easier just to rent one.

The Windstream professional installation fee seems very reasonable at first—just $35 (or free, with some promotions). However, there’s a $50 activation fee on your first bill that brings it more in line with other providers. If you need a phone jack installed, you’ll be charged another $65 on top of the other fees. Ouch.

You can install your DSL connection for free if you're home is already wired correctly, and online instructions make it a breeze.

Equipment and installation options can vary widely depending on
Windstream Communications plans
available in your area.
View plans
BRIGHTSPEED
Customer experience
3.0
The great unknown

If one area will make or break Brightspeed, it’s customer experience. The provider got its start by acquiring a large number of DSL markets from CenturyLink, so a lot of customers had their internet service transition from one provider to another. A sudden shift in customer experience here could have been really bad.

Opinions of the service are quite mixed so far. Some customers seem to be having a fine experience, with no noticeable change from how things were with CenturyLink. Others have had a rockier transition, with major complaints about speed and customer service.

These types of reports may give you pause, but since the provider is new and the transition from CenturyLink is still happening, things may improve.

Visit Brightspeed's website
or call 1-833-438-0878 for more information on contracts and money-back guarantees.
Go to provider
Google Fiber brand
Customer experience
4.5
Straightforward pricing, clear bills, and consistent speeds

Given the excellent speeds, (relatively) affordable pricing, and lack of fees, it’s safe to say that living with Google Fiber makes for a fantastic experience. For the most part, you can just do what you need to do online and forget that you even have an internet service provider, which is great. When Google anticipates a change to your account or service, it generally lets you know well in advance.

If you do end up needing support, you’re dealing with Google. In general, this means really good online help and so-so phone support. That said, we’ve seen comparatively few customer service complaints about Google Fiber, and our own experience with Google Fiber has been that we rarely need customer support anyway. The company claims (2) it topped results in over 20 categories in an American Customer Satisfaction Index (ACSI) survey, but the actual results of that survey don’t appear to be public, so all we have are anecdotes.

Something else that we love about Google Fiber is how straightforward the billing is. The monthly statements are very clear about how much you owe and when you’ll be charged compared to the sometimes confusing internet bills from other providers, so there’s no ambiguity about charges. You can also access your account and billing info using your Gmail login, so you don’t have to worry about yet another username and password.

Visit Google Fiber's website
or call for more information on contracts and money-back guarantees.
Go to provider
Windstream Communications brand
Customer experience
2.5
Windstream’s otherwise-good service is brought down by lackluster customer service

The customer experience with Windstream leaves something to be desired. The provider ranks low in independent industry benchmarks like the American Customer Satisfaction Index (ACSI) (2), with a score of 62 out of 100. This is slightly below the industry average of 64.

Customer reviews of Windstream are generally mixed, with some pointing out that since they are often the only decent choice in an area, they try to get away with the bare minimum customer service. Customers also complain about frequent outages that sometimes last for days (3). That said, if your only other option is satellite internet (with its high prices and higher latency), it may be worth dealing with less-than-stellar customer service.

Visit Windstream Communications's website
or call 1-833-970-0802 for more information on contracts and money-back guarantees.
Go to provider
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Brightspeed
0.0
(0)
5 Star
0%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%
Google Fiber
4.6
(18)
5 Star
67%
4 Star
28%
3 Star
5%
2 Star
0%
1 Star
0%
Z
Zacharias from Kansas City, MO
Google Fiber Customer for 4+ years
Reviewed on: 6-22-2022
The signal consistently fluctuates with service. It runs well just improving on its reception efforts. Maybe have better discounts for long-standing customers. Try to reward your customers that been with you the longest.
D
Danielfrom San Antonio, TX
Google Fiber Customer for 1+ years
Reviewed on: 6-22-2022
Prices is amazing for the speed. Rarely have any issues with srevices. Can hold up to all the devices on at the same time with no lag.
C
Carriefrom Atlanta, GA
Google Fiber Customer for 1+ years
Reviewed on: 6-17-2022
Google Fi is a huge improvement over our precious service. We rarely have interruptions to service and if we do it's remedied quickly. They also do a good job communicating with customers about changes.
C
Craigfrom Shawnee, KS
Google Fiber Customer for 4+ years
Reviewed on: 6-17-2022
Google Fiber is fast and reliable. I consistently get 1 Gbps up and down. But what I really like is that I don't have to use their router/box. I currently use my Orbi with their service and have disconnected their box.
Windstream Communications
4.0
(22)
5 Star
32%
4 Star
45%
3 Star
18%
2 Star
0%
1 Star
5%
D
Dillon from Lexington , SC
Windstream Communications Customer for 1+ years
Reviewed on: 6-24-2022
Service crashes all the time, customer service is not very knowledgeable, I feel like they train them for a day or two and then let them start answering phones after that whether they're ready or not
R
Ricofrom Lexington, KY
Windstream Communications Customer for 1+ years
Reviewed on: 6-22-2022
They are too expensive, other than that no issues
A
Anonymous
Windstream Communications Customer for 8+ years
Reviewed on: 6-17-2022
Windstream has work to be done. Sometimes the internet speed can be consistent but most of the time not so much.
S
Sandrafrom Coweta, OK
Windstream Communications Customer for 1+ years
Reviewed on: 6-17-2022
Reliability is terrible, customer service is the worst.
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Endnotes and sources
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 8 December 2022.2. “Google Fiber,” Google. Accessed 8 December 2022.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 17 June 2022.2. “Internet Service Providers,” American Customer Satisfaction Index. Accessed 17 June 2022.3. "Windstream outages reported in the last 24 hours," Downdetector. Accessed 16 December 2022.