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Brightspeed vs. HughesNet vs. WOW! Internet plan comparison


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Researched by
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Reviewed by
Updated 6/24/24

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BRIGHTSPEED
Staff rating
3.6

  • Plans starting at $50.00
  • Download speeds up to 940 Mbps
HughesNet brand
Staff rating
3.8
Customer rating
3.1
(13)

  • Plans starting at $49.99
  • Download speeds up to 25 Mbps
WOW! brand
Staff rating
4.0
Customer rating
3.9
(12)

  • Plans starting at $9.99
  • Download speeds up to 1200 Mbps
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BRIGHTSPEED
Staff rating
3.6

We were extremely impressed with Brightspeed’s prices—you’ll be hard-pressed to find a better deal on gigabit fiber internet. While its fiber coverage area is growing, it currently remains very small. Plus, it's a brand-new provider so there are still a lot of unknowns.

What we like

  • No data caps or contracts
  • Reasonable pricing
  • Good availability on DSL
What we dislike

  • Mostly limited to DSL
  • New, unproven company
Savings tip: Brightspeed often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
HughesNet brand
Staff rating
3.8

Affordable, high-quality satellite internet in remote areas

HughesNet has the cheapest broadband satellite internet plans, with speeds up to 100 Mbps and unlimited data. HughesNet is powered by Jupiter 3, which it touts as the world's largest and most advanced communications satellite. HughesNet offers affordable, high-quality satellite internet, perfect for households and rural areas. HughesNet is available in small towns and places off the beaten path. You can usually sign up for HughesNet in areas where cable and fiber internet aren't available.

What we like

  • Affordable satellite internet
  • Wide availability
  • Unlimited data available
What we dislike

  • Price may increase
  • Two-year contract
Savings tip: HughesNet often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
WOW! brand
Staff rating
4.0

Wow! Internet earns its name with incredible value

Wow! Internet is known for reliability, fantastic customer service, and no- contract options. Wow! Internet offers inexpensive internet with great equipment and DIY and professional installation options. Plus, a Wi-Fi modem is included with every plan. Wow! Internet boasts 99.9% network reliability, and it's a solid choice for most households. In fact, Wow! Internet was named "Best Internet Service Provider" by US News and World Report in 2024. Wow! Internet offers both cable and fiber internet networks, depending on your location.

What we like

  • Affordable
  • Optional contracts
  • Award-winning customer service
What we dislike

  • Limited upload speed
  • Only available in 6 states
Savings tip: WOW! often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
BRIGHTSPEED
Value
4.0
Excellent fiber deals (and decent DSL)

Brightspeed is slowly building out a fiber network that offers a pretty great value at $65 per month for up to 940 Mbps. That’s just 7 cents per Mbps, which puts it right in line with top fiber providers like AT&T. Unfortunately, this fiber service is still not widely available.

Because Brightspeed’s fiber footprint is still fairly small, the vast majority of Brightspeed’s current service offerings are DSL. That means that you’re going to pay more money for less speed—it’s just the nature of the DSL beast.

The upshot is that Brightspeed’s DSL prices are actually pretty competitive, starting at $50 per month. With advertised speeds of up to 140 Mbps (but often lower, depending on where you live), that puts the provider at about 36 cents per Mbps. This, of course, falls far short of most cable and fiber providers.

Learn more about the differences between fiber and DSL internet.

Pricing details vary by location. Visit
Brightspeed's website
or call 1-833-438-0878 to speak with a rep.
See pricing
HughesNet brand
Value
3.5
Affordable satellite internet plans with speeds up to 100 Mbps

HughesNet offers fast speeds at an affordable price. In some areas, HughesNet offers up to 100 Mbps download speeds and unlimited standard data.

HughesNet offers three satellite internet plans, all with unlimited data: Select, Elite, and Fusion:

  • HughesNet Select is a great choice for small households. Get speeds up to 50 Mbps, depending on the area you're in. You'll receive 100 GB of Priority Data. This should be enough for a small household to browse the internet, listen to music, stream podcasts, and stream HD video.
  • HughesNet Elite is a good choice for households who get online a lot. You get speeds up to 100 Mbps, depending on availability in your area. You also get 200 GB of Priority Data. This is perfect for doing video conferencing or doing light, turn-based video games online.
  • HughesNet Fusion is the fastest and most responsive internet that HughesNet offers. You get speeds up to Mbps and 200 GB of Priority Data. You should be able to stream HD video and play multi-player online video games in real-time.

If you regularly get online and use the internet for work or gaming, we highly recommend the HughesNet Fusion. With this plan, you get more reliable, constant internet because it taps into wireless networks for some online activities.

We love that when you sign up for a HughesNet plan, you get mesh Wi-Fi nodes to help eliminate internet dead zones in your home and ensure your household can get online at the same time. You can get these professionally installed with your HughesNet system, so they're placed in the best possible places to maximize their effectiveness.

Pricing details vary by location. Visit
HughesNet's website
or call 1-833-804-4974 to speak with a rep.
See pricing
WOW! brand
Value
4.0
Great value, whether you sign a contract or not

WOW! offers 100 Mbps to 5 Gbps plans at a great price, whether or not you sign up for an optional contract. If you don’t mind signing a contract, WOW!’s plans will cost you about 25% less than the national benchmark for a similar plan (1). After the contract period, prices transition to month-to-month rates, which are $10 to $15 higher but still a really great deal.

To get WOW!’s lowest advertised prices, you need to sign up for both autopay and paperless billing (a $5 monthly savings) and commit to a two-year contract. If you’re not sure whether you want WOW! Internet for that long, you can sign up for month-to-month. If you terminate your contract early, you’ll pay $15 for each month left on your contract—which isn’t much more than you’d pay if you skip the contract from the start. (2)

There are data caps of either 1.5 TB or 3 TB, depending on your plan. These are pretty high, but if you’re a a really heavy downloader or uploader, you could be charged up to $50 extra every month and have your speed throttled.

Pricing details vary by location. Visit
WOW!'s website
or call 1-844-898-8626 to speak with a rep.
See pricing
BRIGHTSPEED
Performance
4.0
Impressive fiber speeds

Impressive is definitely the right word to describe Brightspeed’s performance. The fiber service is excellent, with symmetrical speeds up to 940 Mbps. Symmetrical speed means the upload and download speeds are equal, which makes for much better overall performance compared to typical services where upload is significantly slower.

The DSL service is competitive with most other DSL providers, and seems to be fairly reliable—although we have heard some complaints of outages and interruptions. That said, it is DSL, so you’re only going to get limited speeds.

Our main concern with Brightspeed’s performance is simply how new the company is. It hasn’t had a chance to prove itself yet, and there may be growing pains as it builds out its fiber network. That said, we don’t expect many issues with DSL, since Brightspeed basically inherited the infrastructure directly from CenturyLink.

Available speeds vary by location. Call 1-833-438-0878 to speak with a Brightspeed rep or
go to its website.
HughesNet brand
Performance
4.0
100 Mbps speed is great, but performance depends on many factors

With any satellite internet provider, performance will depend on individual factors, including your location and how well your dish is positioned. There are also factors beyond your control, such as bad weather and occasional outages. Cable or fiber connections tend to be faster and more dependable, while satellite connections have slower speeds and higher latency due to the long distance between your home and the satellite overhead.

According to data from Ookla, HughesNet’s median download speed in Q4 of 2021 was almost exactly accurate with speeds advertised.

Available speeds vary by location. Call 1-833-804-4974 to speak with a HughesNet rep or
go to its website.
WOW! brand
Performance
4.0
Fast, reliable cable and fiber internet

The majority of WOW!’s network is cable and fiber, but some customers in Alabama still have legacy DSL service. WOW!'s speeds top out at 5 gigs, but for most households, that's way more than needed. We generally don't recommend more than 1 gigs for most households.

WOW's cable plans have upload speeds that cap out at 50 Mbps, but its fiber plans are symmetrical. That means you can upload as fast as you can download. Most people will be fine with 50 Mbps upload speeds, but if you upload a lot of photos or videos, WOW! fiber could save you some headaches.

Available speeds vary by location. Call 1-844-898-8626 to speak with a WOW! rep or
go to its website.
BRIGHTSPEED
Equipment and installation
3.5
Decent equipment and self-install options

Brightspeed installation is relatively straightforward. The professional installation has a $99 fee attached, which is pretty standard, but self-installation is free. You’ll probably have to go for the pro install with a fiber plan, since you’ll need an optical network terminal (ONT) installed.

For DSL service, you have a choice of professional installation or self-installation, though you can only self-install DSL service if you already have a phone jack in your home. If you don’t, a technician will have to come out and add one.

The equipment is also straightforward. You get a basic wireless gateway (a combination modem and router) that’ll get you online and handle the speeds for your plan. There are none of the mesh systems and other fancy extras some providers offer, but it’ll do the job. Equipment rental will run you $15 per month, which is fairly standard.

That’s kind of the theme with Brightspeed’s equipment and installation process. There’s nothing bad or out of the ordinary, but there’s also nothing particularly interesting or exciting about it.

Equipment and installation options can vary widely depending on
Brightspeed plans
available in your area.
View plans
HughesNet brand
Equipment and installation
4.0
Easy professional installation and good equipment prices

When you sign up for HughesNet, you can decide to either lease or purchase equipment from the company. Usually, the cost for leasing equipment is around $20 per month and purchasing is around $450. Purchasing equipment is a good deal if you think you’ll continue your service beyond the two-year contract term.

Depending on current promotions, you can sometimes get discounts for leasing or purchasing and have the $99 installation fee waived. You may also be able to score a $100 prepaid gift card, even if you're using your ACP benefit.

Ordering online can sometimes save you up to $50, but the address system on the site is clunky. If you enter yours and Hughesnet says it can't find your address, you may need to call in.

HughesNet’s equipment costs and installation process are about the same as Viasat. Starlink, on the other hand, requires you to purchase the equipment up front for a higher cost and install it yourself.

HughesNet will send a technician to professionally install your equipment, which includes a satellite dish, Wi-Fi modem, router, mesh nodes to boost your Wi-Fi signal in your home, and everything else you need. Installation typically happens within five days of signup, and service windows are about 3 hours long.

The technician will put the dish on your house, or on a pole mount in the ground for $25 extra, and ensure a clear line of sight to the satellite. A hole will be drilled into your home for the cable to connect to the modem inside. Once the system is active and tested, the technician will also connect up to two devices to the network for you.

Equipment and installation options can vary widely depending on
HughesNet plans
available in your area.
View plans
WOW! brand
Equipment and installation
3.5
Competitive Wi-Fi gear and installation

WOW! includes a free modem for your first year ($14/month after that), and fiber plans come with a free Wi-Fi router too. If you have cable service, you can rent a Whole Home Wi-Fi system, which includes a coveted eero base and one extender for $9.99. Additional extenders are $5.99 each, but most households won’t need more than one because eero’s that good. eero comes with an app you can use to manage your network, and you can add security services for an additional cost (under $10/month) if you want ad-blocking, malware protection, or parental controls.

A free self-startup kit is available to most new customers, but if you prefer professional installation, it's $75. The good news is that with professional installation, WOW! waives its $10 activation fee, so it’s really just $65 more to have a technician’s help.

As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.

Equipment and installation options can vary widely depending on
WOW! plans
available in your area.
View plans
BRIGHTSPEED
Customer experience
3.0
The great unknown

If one area will make or break Brightspeed, it’s customer experience. The provider got its start by acquiring a large number of DSL markets from CenturyLink, so a lot of customers had their internet service transition from one provider to another. A sudden shift in customer experience here could have been really bad.

Opinions of the service are quite mixed so far. Some customers seem to be having a fine experience, with no noticeable change from how things were with CenturyLink. Others have had a rockier transition, with major complaints about speed and customer service.

These types of reports may give you pause, but since the provider is new and the transition from CenturyLink is still happening, things may improve.

Visit Brightspeed's website
or call 1-833-438-0878 for more information on contracts and money-back guarantees.
Go to provider
HughesNet brand
Customer experience
4.0
Plenty of support resources, and you can get actual human help

Customer experience with HughesNet is comparable to its primary satellite internet competitor, Viasat. For billing and tech support questions, the company gives you several ways to contact customer support: by phone, live chat, or email. HughesNet also has an online forum for customers to ask and answer each other’s questions, as well as FAQs and help articles. You can easily manage your account through the website or mobile app.

HughesNet also offers Home Voice, a VoIP phone service that uses your satellite internet connection, plus an internet security package. Both are free for the first month, but you'll be charged starting in your second month, so set yourself a reminder to call and cancel the extras if you're not sure you need them.

Visit HughesNet's website
or call 1-833-804-4974 for more information on contracts and money-back guarantees.
Go to provider
WOW! brand
Customer experience
4.5
Award-winning customer service

WOW! provides an award-winning customer experience, ranking fourth-highest in J.D. Power’s ISP Satisfaction list in the North Central US region in 2022. (3)

We should note that in 2021 WOW! sold a couple regions of its business (Evansville, IN and Chicago) to Astound broadband, so customers may see some changes in their service. That said, Astound ranks fifth on P.C. Mag's Readers' Choice awards, so you're probably in good hands. (4)

The main downside is that Wow! Internet is only available in six states in the US. The company is currently expanding, though, so check to see if service is available in your area.

Visit WOW!'s website
or call 1-844-898-8626 for more information on contracts and money-back guarantees.
Go to provider
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Brightspeed
0.0
(0)
5 Star
0%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%
HughesNet
3.0
(13)
5 Star
7%
4 Star
31%
3 Star
31%
2 Star
23%
1 Star
8%
C
Carlos from Mojave, CA
HughesNet Customer for Less than a year
Reviewed on: 6-24-2022
It’s slow and sometimes nothing will even load when we supposedly have 30 gb a day
A
Amberly from Canisteo , NY
HughesNet Customer for 4+ years
Reviewed on: 6-22-2022
I think this company provides very good service for the price I like that the price does not change it's a set set price every month their customer support team is great the response time is amazing and I like most everything about this company I do wish that their speeds would be a little faster but they aren't that bad.
M
Mauleenfrom Hemphill, TX
HughesNet Customer for 1+ years
Reviewed on: 6-17-2022
The internet service is not worth what’s being charged. If there were more options for internet in this area, I would definitely switch to a better service. No competition in this rural area.
D
Debfrom West Jefferson, OH
HughesNet Customer for 1+ years
Reviewed on: 6-17-2022
We live in a rural area and Hughes Net is the only option for us
WOW!
3.9
(12)
5 Star
33%
4 Star
33%
3 Star
25%
2 Star
9%
1 Star
0%
A
Annfrom Sterling Heights , MI
WOW! Customer for 4+ years
Reviewed on: 6-22-2022
Nothing is good. The internet is too slow. It sucks.
R
Rickfrom Canton, MI
WOW! Customer for 8+ years
Reviewed on: 6-22-2022
WOW started off fine for years. In recent years there service has gone down hill. There are more interuptions and slower speeds.
M
Mercedesfrom Knoxville, TN
WOW! Customer for 4+ years
Reviewed on: 6-22-2022
I think that wow is a great internet service company, they get the job done and are always there when you need them. I think that they could improve by offering more services to the public
A
Angelfrom Leslie, MI
WOW! Customer for 4+ years
Reviewed on: 6-17-2022
I THINK IT IS TOO EXPENSIVE FOR BASIC PHONE AND INTERNET
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Endnotes and sources
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 17 June 2022.2. “Starlink Hits 100+ Mbps Download Speed in 15 Countries During Q4 2021,” Ookla. Accessed 6 June 2022.3. “HughesNet outage or service down,” Downdetector. Accessed 6 June 2022.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 21 June 2022.2. "WOW! Internet - Terms of Service," Wide Open West. Accessed 12 October 20223. "Price of Residential Internet Drives Customer Choice, J.D. Power Finds," J. D. Power. Accessed 7 December 2022.4. “Readers’ Choice 2022: Your Favorite ISPs for Any Type of Broadband,” PCMag. Accessed 7 December 2022.