MaxxSouth Broadband vs. Viasat vs. WOW! Internet plan comparison
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MaxxSouth Broadband delivers fast, reliable cable and fiber internet to much of Mississippi and some of Alabama. The internet service provider (ISP) packs a ton of value in its plans, especially for smaller households. But if you want top-notch customer service, this might not be the company for you.
Viasat (formerly also Exede internet) can’t keep up with cable or fiber, but it’s a relatively fast and widely available choice for satellite internet. Viasat offers more speed and data than HughesNet, but can't match Starlink for upload speed and latency.
Wow! Internet is known for reliability, fantastic customer service, and no- contract options. Wow! Internet offers inexpensive internet with great equipment and DIY and professional installation options. Plus, a Wi-Fi modem is included with every plan. Wow! Internet boasts 99.9% network reliability, and it's a solid choice for most households. In fact, Wow! Internet was named "Best Internet Service Provider" by US News and World Report in 2024. Wow! Internet offers both cable and fiber internet networks, depending on your location.
MaxxSouth offers plans ranging from 150 Mbps to an incredible 10 gigs. However, anything above 1 gig isn't yet widely available, and for good reason. Most households don't need near those speeds, and current devices can't use it anyway. So stick with MaxxSouth's 1 gig plans or lower. In fact, the slower your plan, the better the deal you get with MaxxSouth. A 150 Mbps plan costs just 28% of the national benchmark, while a 1 gig plan runs about 67% of the national benchmark (which is still a good deal). (1)
Plans come with unlimited data, decent upload speeds, and inexpensive equipment and installation—all with no contract. That’s a ton of value!
In remote areas where cable and fiber aren’t available, satellite internet may be your only option. Viasat offers a wide range of satellite internet plans, but only some of them offer good performance and value for your money compared to other satellite internet providers.
The best plans are Viasat’s Unlimited plans. Those with at least 25 Mbps of speed and 100 GB of high-speed data will give you the ability to do basic web browsing. Viasat’s most expensive plan, with 150 Mbps of download speed and 500 GB of high-speed data, is the best plan for larger households. It also gives you the most data for your dollar.
We wouldn’t recommend Viasat’s Liberty plans because the internet speed and data limits are far too restrictive. If you don’t mind sacrificing a bit of speed or data usage to save money, HughesNet’s 25 Mbps plans are less costly than Viasat’s equivalent plans. For a similar price, Starlink can achieve lower latency than Viasat, though Starlink is available only in limited locations and has customer service issues.
It's also important to think about price hikes. With Viasat, all plan prices go up after three months, in the range of $20–$100 depending on your plan. You can't get out of these increases because you'll have to sign a contract. It's a bummer, but we like that prices are guaranteed for two years starting in month four.
WOW! offers 100 Mbps to 5 Gbps plans at a great price, whether or not you sign up for an optional contract. If you don’t mind signing a contract, WOW!’s plans will cost you about 25% less than the national benchmark for a similar plan (1). After the contract period, prices transition to month-to-month rates, which are $10 to $15 higher but still a really great deal.
To get WOW!’s lowest advertised prices, you need to sign up for both autopay and paperless billing (a $5 monthly savings) and commit to a two-year contract. If you’re not sure whether you want WOW! Internet for that long, you can sign up for month-to-month. If you terminate your contract early, you’ll pay $15 for each month left on your contract—which isn’t much more than you’d pay if you skip the contract from the start. (2)
There are data caps of either 1.5 TB or 3 TB, depending on your plan. These are pretty high, but if you’re a a really heavy downloader or uploader, you could be charged up to $50 extra every month and have your speed throttled.
MaxxSouth Broadband offers cable and fiber internet plans, both of which are highly reliable. MaxxSouth’s cable plans range from 150 Mbps to 1 gig download speeds, with upload speeds from 5 Mbps to 15 Mbps, which is better than a lot of other providers.
Some MaxxSouth fiber plans boast a whopping 10 gigs (holy cannoli!) with symmetrical connections (meaning the upload speeds match the download speeds). However, it's more realistic to see actual speeds max out at around 1 gig, even if you buy a faster plan. With 10 gigs, you could host the mother of all LAN parties (can we join?) and still have mountains of leftover bandwidth.
Of the two main satellite internet providers in the US, Viasat offers faster speeds (up to 150 Mbps). Viasat delivers good enough performance for basic web browsing and some light video streaming, but even its most expensive plans limit the amount of high-speed data you can use before speeds are throttled.
Additionally, both HughesNet and Viasat have very high latency. This latency, the delay that happens when data is traveling from the satellite to your home, makes even a 150 Mbps connection feel slow. Starlink, a new satellite internet provider, uses satellites closer to the earth, so it is able to offer even faster speeds (up to 100Mbps) and much lower latency than Viasat. For now, Starlink isn’t available in as many locations and performance isn’t as consistent, but it has similar pricing to Viasat and could be a strong alternative for some.
In terms of real-world performance, Viasat slightly outperforms HughesNet in terms of upload speed and latency, according to data from Ookla. (1) Nevertheless, Viasat won’t ever be a better choice than a cable or fiber connection due to the inherent limitations of satellite internet. Viasat also suffers from outages, which can sometimes last days even when the sky is clear, according to user reports from Downdetector. (2)
The majority of WOW!’s network is cable and fiber, but some customers in Alabama still have legacy DSL service. WOW!'s speeds top out at 5 gigs, but for most households, that's way more than needed. We generally don't recommend more than 1 gigs for most households.
WOW's cable plans have upload speeds that cap out at 50 Mbps, but its fiber plans are symmetrical. That means you can upload as fast as you can download. Most people will be fine with 50 Mbps upload speeds, but if you upload a lot of photos or videos, WOW! fiber could save you some headaches.
MaxxSouth has minimal equipment and installation costs. A router/modem combo is included in your plan’s pricing, which is a rare find indeed. If you have a large home or a big family, though, you probably want to spring for this provider’s eero TrueMesh Wi-Fi, which uses multiple signal extenders placed throughout your home for the best coverage. At a reasonable $15 per month, this Wi-Fi package also includes an app that helps you find and eliminate dead spots, set parental controls, and even gives you access to remote support.
MaxxSouth’s professional installation will cost you around $20 in most cases, though if your home isn’t quite internet ready, this cost could go up. Since professional installation usually costs $70–$100 even for plug-and-play homes, that’s a sweet deal. The downside is that there’s no free self-install option, which means you’ll have to schedule an appointment. But there are worse trade-offs.
Getting a satellite internet connection up and running is more involved than a traditional wired connection. Viasat requires you to lease its equipment for $14.99 per month and have it installed professionally. The leasing and installation fees are about the same as HughesNet, and Viasat sometimes waives the $99 cost of installation for qualifying new customers. This is in contrast to Starlink, which requires you to pay several hundred dollars for its equipment upfront and install it yourself.
When you sign up for Viasat, you’ll usually get an appointment for installation within three to five days, and the process itself takes two to three hours. A technician will mount the dish where it can get the clearest view of the southern sky, either on your house or on a pole mount for $75 extra. Since the equipment is leased, when you cancel your service, you’ll be responsible for removing and returning the dish, transceiver, modem, cables, and any other hardware to Viasat.
WOW! includes a free modem for your first year ($14/month after that), and fiber plans come with a free Wi-Fi router too. If you have cable service, you can rent a Whole Home Wi-Fi system, which includes a coveted eero base and one extender for $9.99. Additional extenders are $5.99 each, but most households won’t need more than one because eero’s that good. eero comes with an app you can use to manage your network, and you can add security services for an additional cost (under $10/month) if you want ad-blocking, malware protection, or parental controls.
A free self-startup kit is available to most new customers, but if you prefer professional installation, it's $75. The good news is that with professional installation, WOW! waives its $10 activation fee, so it’s really just $65 more to have a technician’s help.
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We love that installation is just $20 in most cases and that you can call into MaxxSouth customer service 24/7/365. However, some of the customer reviews suggest that the low price and availability aren’t all they’re cracked up to be. Multiple reviews cite technicians leaving holes in walls, unsightly cables, or non-functioning internet in their wake, while others say it’s hard to get a person on the phone when they call in.
MaxxSouth has some decent self-help content on its website to help you troubleshoot issues on your own, but not all issues can be solved this way. We’d love to see MaxxSouth’s customer service rise to the level of its value in other areas.
Viasat customer service has a dedicated phone number, responsive online chat, and troubleshooting FAQs on its website for all its customers. This is similar to HughesNet’s customer support, and it surpasses Starlink’s lackluster customer service.
Viasat’s best customer service is reserved for those who pay an additional $8.99 per month for EasyCare. EasyCare gives you access to a priority support phone number, free service calls to your address, and discounted annual dish location adjustment. Viasat has additional offerings, including Viasat Voice (VoIP phone service), Viasat Shield (security software), and DISH (satellite TV)–but you won’t save much by bundling.
WOW! provides an award-winning customer experience, ranking fourth-highest in J.D. Power’s ISP Satisfaction list in the North Central US region in 2022. (3)
We should note that in 2021 WOW! sold a couple regions of its business (Evansville, IN and Chicago) to Astound broadband, so customers may see some changes in their service. That said, Astound ranks fifth on P.C. Mag's Readers' Choice awards, so you're probably in good hands. (4)
The main downside is that Wow! Internet is only available in six states in the US. The company is currently expanding, though, so check to see if service is available in your area.