Switchful Logo

Optimum vs. Rise Broadband vs. Xfinity Internet plan comparison


Rebecca Palmer smiles for the camera
Headshot of Dave Schafer
Researched by
Headshot of Bri Field
Reviewed by
Bri FieldAssigning Editor
Updated 6/24/24

We’re committed to transparency. We may earn money when you follow our recommendations, but compensation doesn’t affect our ratings. Learn more.
Optimum brand
Staff rating
4.1
Customer rating
3.8
(70)

  • Plans starting at $15.00
  • Download speeds up to 940 Mbps
Rise Broadband
Staff rating
3.0
Customer rating
4.0
(1)

  • Plans starting at $25.00
  • Download speeds up to 1000 Mbps
Xfinity brand
Staff rating
4.2
Customer rating
4.1
(479)

  • Plans starting at $19.99
  • Download speeds up to 6000 Mbps
city map lines pattern
Check availability
See what providers service your area.
Optimum brand
Staff rating
4.1

Fast speeds and reasonable pricing

If you can get fiber internet from Optimum , you'll get great all-around service with fast speeds and reasonable pricing. If you can get only cable internet, you'll get slower max speeds and may see different pricing. Both options are decent, but watch out for third-year price hikes and potential customer service hassles.

What we like

  • Affordable prices
  • No data caps or contracts
  • Both cable and fiber offerings
What we dislike

  • Very limited availability
  • Average customer service
  • No true budget plan
Savings tip: Optimum often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Rise Broadband
Staff rating
3.0

Rise Broadband brings good speeds and great prices to rural customers

Rise Broadband offers competitive fixed wireless speeds at reasonable prices for rural customers. While it won’t compete with your typical fiber or cable internet service, it offers a compelling alternative to satellite.


What we like

  • Strong rural availability
  • More data than satellite
  • Low latency
What we dislike

  • Limited speeds
  • weather can impact service
Savings tip: Rise Broadband often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Xfinity brand
Staff rating
4.2

Lightning-fast, reliable internet at an excellent price

Xfinity is a fantastic provider overall. It offers fast speeds, reliable service, and reasonable prices. Some plans still require contracts, and others still have data limits. Watch out for Xfinity’s hidden fees and spotty customer service record, but it may not be as bad as it once was.

What we like

  • Consistently fast speeds
  • Wide availability
  • Excellent pricing
What we dislike

  • Data caps on some plans
  • Some billing complaints
Savings tip: Xfinity often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Optimum brand
Value
4.0
A lot of internet for a little money

Optimum offers a lot for the money. Both fiber and cable internet plans start at 300–500 Mbps, with a very competitive price that beats the entry-level plan for competitor Spectrum and is way less than national benchmarks (1). That's plenty fast for most online gaming and work from home needs, but you can pay for even higher speeds if you have a big household.

Compared to the competition, the two lower-tier plans almost always offer more speed for the money. And while you can technically find cheaper gig plans, Optimum still tends to be the most affordable in its markets.

If you qualify only for cable internet with Optimum, your speeds will be slower but you'll pay about the same every month. Prices are higher than other cable internet providers at these speeds, but you may not have a choice. Most areas that don't have fiber internet won't have multiple cable internet options.

We love the low starting prices, 2-year price lock, and 60-day money back guarantee, but you can expect prices to jump $35–$85 in your third year of service.

Pricing details vary by location. Visit
Optimum's website
or call 1-844-719-8066 to speak with a rep.
See pricing
Rise Broadband
Value
3.0
Much better value than satellite, but won't compete with traditional cable or fiber

Rise Broadband is a tough service to rate because it’s not your typical ISP. Rise Broadband provides what’s known as fixed wireless service, which means the signal is beamed from a tower wirelessly to your home (rather than running through cable or fiber lines). It’s also generally aimed more at rural areas where cable lines don’t exist. This means it primarily competes with satellite internet and DSL. All this has to be taken into account when considering value.

So, where does Rise stand? Compared to DSL and satellite, it’s an outstanding value. It offers better performance and higher data allowances (with an unlimited data add-on available) than satellite and DSL, and at significantly lower prices. That said, if you’re in an area that has a cable or fiber option, you may find that those providers offer more for your money.

Pricing details vary by location. Visit
Rise Broadband's website
or call 1-844-719-8068 to speak with a rep.
See pricing
Xfinity brand
Value
4.0
Fast internet speeds at a great price

Xfinity is generally a very good value, especially at the middle and lower tiers. In fact, it offers some of the best budget plans of any of the major internet service providers. Eligible households may qualify for high-speed internet as low as $9.95 a month with unlimited data and equipment.

Depending on your area, you can get a 50 Mbps Internet Essentials plan for less than $20 per month and a 400 Mbps plan for $50 per month. Those plans have a data cap of 1.2 terabytes which is a high data cap. Data caps are common among cable internet service providers (ISPs). Removing it costs an extra $30. But overall, this pricing is an excellent deal for the speeds you're getting.

The 400 Mbps plan, which is about right for an average family that's online a lot, is also a great price. It rings in at about 36% of the national benchmark in its range. (1) That means you're paying just $0.18 per megabit, with plenty of megabits to go around.

Faster internet plans are available from Xfinity. Some areas can get speeds up to 2 Gbps, and others can get plans as fast as 6 Gbps. For reference, 6 Mbps is ridiculously fast, and it also comes at a higher price. Most households don’t need 6 Gbps internet speeds unless they’re streaming a ton of 4K content or have several people gaming online at the same time. These fast internet plans do come with unlimited data, though, so it might still be worth it for some households.

Pricing details vary by location. Visit
Xfinity's website
or call 1-844-443-5171 to speak with a rep.
See pricing
Optimum brand
Performance
5.0
Optimum internet is both fast and reliable—what’s not to love?

Optimum performance is solid. With speeds up to 2 Gbps (12000 Mbps) in some states, there’s enough bandwidth available for even the heaviest of streaming households. Even the lowest-tier plans offer plenty of speed for most use cases. The cable service is generally very reliable, as well, and usually even faster than advertised, with better latency than any cable competitor. (2)

Additionally, Optimum offers fiber internet service in some of its coverage areas, which offers extra reliability and symmetrical speeds. That’s an excellent feature for content creators and anyone who shares a lot of large media files. Recently, it started offering home internet plans up to 5 Gbps, a speed that’s nearly impossible to beat.

Available speeds vary by location. Call 1-844-719-8066 to speak with a Optimum rep or
go to its website.
Rise Broadband
Performance
3.0
Better performance than other rural options

Performance-wise, Rise Broadband offers solid speeds—with the caveat that we’re comparing internet options in rural areas here. Most coverage areas have a choice of 25 Mbps and 50 Mbps plans, and some select areas have up to 100 Mbps available. These speeds would be pretty bad in areas with more options. However, if you’re considering fixed wireless, you probably don’t have many more options.

Compared to a satellite provider like Viasat, these speeds are about average—maybe even a little slow. However, fixed wireless like Rise won’t suffer from the huge latency of satellite internet, which makes it much more usable for gaming and other real-time tasks. Rise should handle HD streaming in a small household without too much trouble. You can optionally add unlimited data for an extra $10 per month, which makes a big difference without making the price unreasonable.

Available speeds vary by location. Call 1-844-719-8068 to speak with a Rise Broadband rep or
go to its website.
Xfinity brand
Performance
5.0
Some of the best internet reliability

Xfinity internet performance is excellent. Its speeds are fast and reliable. In fact, in many markets, it has one of the fastest internet speeds around. Xfinity's internet service is reliable and consistent. If outages occur, Xfinity is responsive and generally restores service within hours. Xfinity internet is also highly rated for speed (2), and research from the US Federal Communication Commission (FCC) scored it among the top for reliability (3).

Available speeds vary by location. Call 1-844-443-5171 to speak with a Xfinity rep or
go to its website.
Optimum brand
Equipment and installation
4.5
Free pro and self-installs, or you can pay for extra device setup

Optimum offers a fairly standard wireless gateway with both its fiber and cable plans. The combined modem and router are usually free, but may cost you $10 per month on top of your bill in some areas. You can also add Wi-Fi extenders for $3 each per month, which is handy for larger homes and offices (and not a bad price, either).

If you want to use your own equipment instead of Optimum's free gear, you may run into difficulties. Optimum doesn't list compatible equipment and requires at least some third-party modems to be purchased from its stores.

With Optimum installation, you can do it yourself or have a pro help, and either way is free. If you order online, you can opt for a free standard professional installation or pay $59 for a premium installation, where the tech will configure Wi-Fi on up to six devices for you. While other providers may offer to set up your main device during installation, we haven’t seen such an extensive guarantee elsewhere. This could be a selling point for less tech-savvy customers.

Equipment and installation options can vary widely depending on
Optimum plans
available in your area.
View plans
Rise Broadband
Equipment and installation
3.0
Surprisingly great Wi-Fi equipment—watch out for that installation fee, though

Rise Broadband offers surprisingly competitive equipment. The provider offers the TP-Link Deco M4 mesh system, which can easily cover an entire large home. Customers can choose to rent up to three of the devices for $5 more per month each, so you can save a little money if you don’t need the full range of all three routers.

Rise Broadband’s installation fee is a whopping $150. That’s one of the highest of any providers we’ve seen. However, many promotions waive this fee. If you can’t find one in your area, it’s also worth asking the sales rep about it—you never know.

Equipment and installation options can vary widely depending on
Rise Broadband plans
available in your area.
View plans
Xfinity brand
Equipment and installation
4.0
DIY or professional install and Wi-Fi equipment

Xfinity internet offers the choice of professional and self-installation. The professional option is often more affordable than competitors, at $100. It's required if you haven't had Xfinity service at the address for more than 12 months. The self-install kit is free, but you may pay for shipping and handling. If you have trouble installing yourself, you can contact customer service for help, but beware that you may face long hold times.

As for equipment, the Xfinity xFi gateway is fairly typical (and costs a fairly typical $14 per month). You can add a Wi-Fi extender (and unlimited data) if you bump up to xFi Complete for about $15 per month for the first two years (and $25 per month starting in year 3). This is a bit steep for just the extender—you can grab an excellent Wi-Fi extender for right around $50. However, using Xfinity's equipment gives you unlimited data, and you qualify for a free upgrade after three years.

Read more about how internet bills work.

If you use your own equipment, unlimited data costs an extra $30 per month for lower tier plans, but is included for plans of at least 1 Gbps.

Equipment and installation options can vary widely depending on
Xfinity plans
available in your area.
View plans
Optimum brand
Customer experience
3.0
Great internet brought down by customer service complaints

Optimum provides a good customer experience overall. Both types—cable and fiber—are fast and stable, and we haven’t seen any major complaints about reliability. We think the day-to-day experience with Optimum is fine.

However, the company’s customer service is less than stellar, with one of the lowest ratings of all providers, according to the American Customer Satisfaction Index (ACSI) (3). Most of the complaints we’ve seen involve a poor experience dealing with customer service reps. Optimum does offer solid online support options, so you may be able to get around these issues. And, of course, not everyone has a poor experience.

Visit Optimum's website
or call 1-844-719-8066 for more information on contracts and money-back guarantees.
Go to provider
Rise Broadband
Customer experience
3.0
Drastically improved experience compared to satellite internet, but still suffers from some weather-related interference

The customer experience with Rise Broadband is good overall. It offers solid speeds at a great price—if you’re coming from satellite, it’ll be a whole new world. Our one major gripe isn’t so much with Rise as it is with fixed wireless in general: it’s more susceptible to weather interference than most other types of internet. If you’re in an area with frequent heavy rain or snow, you might have some reliability issues (although satellite would likely have the same issues, too).

Multiple customers have noted that speeds fluctuate throughout the year, possibly due to network congestion followed by maintenance and new infrastructure to accommodate the additional traffic. Unfortunately, your experience may be hindered by limited self-help troubleshooting options if you have any issues.

Visit Rise Broadband's website
or call 1-844-719-8068 for more information on contracts and money-back guarantees.
Go to provider
Xfinity brand
Customer experience
4.0
Rapidly improving customer service scores

The Xfinity internet customer experience is a mixed bag. On the one hand, you have reliable service, with the option for unlimited data if you want it. This makes for a great day-to-day experience with Xfinity.

On the other hand, Xfinity internet has a spotty customer service track record. It ranks above average on customer surveys (4). While customer service seems to be above average, not everyone has a great experience, and we've seen some complaints about billing issues and miscommunication between the company and their technicians.

If you need to connect with the company, we recommend using its customer service portal and downloading the Xfinity app first before trying to reach reps by phone.

Visit Xfinity's website
or call 1-844-443-5171 for more information on contracts and money-back guarantees.
Go to provider
city map lines pattern
Made up your mind?
Find out what providers are available near you.
Optimum
3.8
(70)
5 Star
26%
4 Star
46%
3 Star
16%
2 Star
8%
1 Star
4%
D
Debbiefrom Cullowhee, NC
Optimum Customer for 1+ years
Reviewed on: 6-17-2022
Reliable with few issues. Just wish the cost wasn’t so much.
B
Bobbifrom Bridgeport, CT
Optimum Customer for 8+ years
Reviewed on: 6-17-2022
I am very satisfy with my service .I been a customer for years.They are a good value and very reliable.
L
Lyndafrom Sod, WV
Optimum Customer for 1+ years
Reviewed on: 6-17-2022
Optimum currently provides a fast and mostly reliable internet connection. However, the price is not a value at all.
J
Janetfrom Bronx, NY
Optimum Customer for 8+ years
Reviewed on: 6-17-2022
very good service. always available in my area. a sure deal
Rise Broadband
4.0
(1)
5 Star
0%
4 Star
100%
3 Star
0%
2 Star
0%
1 Star
0%
S
Sandyfrom Nyc, Ny
Rise Broadband Customer for 1+ years
Reviewed on: 8-29-2022
It's ok the speed could be better
Xfinity
4.1
(479)
5 Star
41%
4 Star
41%
3 Star
14%
2 Star
2%
1 Star
2%
R
Ronfrom Red Bank, NJ
Xfinity Customer for 8+ years
Reviewed on: 6-17-2022
The service offered and the connection and the costs all meet my desires
R
Rebeccafrom Olathe, KS
Xfinity Customer for 4+ years
Reviewed on: 6-17-2022
Xfinity has been a great service provider. Fast speeds and good customer service. I like the flexibility of different programs available. I also like the cost. It is pretty compareable and a manageable month payment.
D
Davidfrom Aurora, CO
Xfinity Customer for 8+ years
Reviewed on: 6-17-2022
I think I pay too much, especially when I hear the offers to potential new customers. No attention is given to reducing the cost for us loyal customers. Phoning Customer Service is a nightmare I will avoid sat all costs. Reliability is good, speeds questionable at times, Flex is a great product.
D
Darrylfrom Monroe, GA
Xfinity Customer for 8+ years
Reviewed on: 6-17-2022
It is very fast and reliable. It always has a good signal. They do not need to improve.
city map lines pattern
Providers near you
See all options in your area within seconds.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 20 October 2022.2. "Measuring Broadband America," FCC. Retreieved Dec. 10, 2022.3. “Internet Service Providers,” American Customer Satisfaction Index. Accessed 15 June 2022.
Endnotes and sources
Endnotes and sources
As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.
1. "2022 Urban Rate Survey," FCC. Retrieved Dec. 7, 2022.2. "Speed Test Global Index," SpeedTest.net. Accessed 19 October, 2022.3. "Measuring Broadband America," Federal Communications Commission. Accessed 19 October 2022 4. "Internet Service Providers," American Customer Satisfaction Index. Accessed 19 October 2022.