Switchful Logo

DIRECTV vs. MaxxSouth Broadband vs. Sparklight Television plan comparison


Rebecca Palmer smiles for the camera
Headshot of Kathryn Casna
Researched by
Headshot of Bri Field
Headshot of Michal Ash
Reviewed by
Updated 6/26/24

We’re committed to transparency. We may earn money when you follow our recommendations, but compensation doesn’t affect our ratings. Learn more.
DIRECTV
Staff rating
4.1
Customer rating
3.9
(81)

  • Plans starting at $48.99
  • 350+ channels
MaxxSouth Broadband
Staff rating
2.7
Customer rating
5.0
(1)

  • Plans starting at $14.99
  • 55 channels
Sparklight
Staff rating
2.3
Customer rating
4.0
(1)

  • Plans starting at $35.00
  • 100+ channels
city map lines pattern
Check availability
See what providers service your area.
DIRECTV
Staff rating
4.1

DIRECTV offers the best of sports and entertainment in HD

DIRECTV is our top choice for regional sports networks and offers channels for every appetite, but watch out for second-rate DVR tech and hidden fees.

What we like

  • Exceptional sports lineup
  • Crystal clear 4K picture
  • Installation included with activation fee
What we dislike

  • Prices go up after year two
  • Steep early termination costs
  • Lots of hidden fees
Savings tip: DIRECTV often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
MaxxSouth Broadband
Staff rating
2.7

Lackluster TV plans might still be your best option

MaxxSouth charges a lot per channel and doesn’t deliver a ton of features. Still, there are few hidden costs and no contracts, so this provider might be your best option. And we like its unique local sports channels and internet service.

What we like

  • Few hidden costs
  • Local sports channels
  • No contracts
What we dislike

  • High cost per channel
  • Mediocre customer service
  • Minimal DVR storage
Savings tip: MaxxSouth Broadband often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Sparklight
Staff rating
2.3

Cord-cutting done wrong

You can get your minimalist, cord-cutting groove on with Sparklight’s no-frills plans, but you’ll pay for the privilege. You’re probably better off with a simple HD antenna, a live TV streaming service, or a traditional cable TV company.

What we like

  • No contract
  • Decent channel lineup
  • Low equipment rental costs
What we dislike

  • Expensive, with hidden costs
  • Light on features
  • High startup and breakup costs
Savings tip: Sparklight often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
DIRECTV
Content
5.0
All the channels you could hope for

DIRECTV satellite offers a metric ton of channels, including almost all the most popular networks in the US. It also offers more regional sports networks than any other TV provider, making it one of our top choices for content among all the providers we review.

Local: 4.5/5
Local channels are the heart of a good TV package, and DIRECTV has you covered at every tier. You get access to the big four networks (ABC, CBS, NBC, and FOX) plus a handful of Spanish-language channels. You’ll miss out on a few of the nation’s top 100 picks because they’re only available over the air, but there’s no provider out there that can beat out DIRECTV for local coverage.

Sports: 4.5/5
DIRECTV offers access to every one of the top sports channels out there plus a bunch of regional sports networks, meaning you can catch nearly every game under the sun. We have to say nearly, though, because DIRECTV lost its exclusive contract with NFL Sunday Ticket at the end of 2022. We still think DIRECTV is a stellar choice for sports fans of all kinds, but you’ll have to add the Sunday Ticket channel from YouTube TV if you want every out-of-market game. Pricing starts at $349 per season for YouTube TV subscribers and $449 for just the premium channel.

More Resources:

How to watch NFL Games

How to watch NBA Games

How to watch NHL Games

How to watch MLB Games

Family and education: 5/5
When it comes to shows for kids and families, you can’t do better than DIRECTV. You get access to all the heavy hitters, from Disney Jr. to PBS and National Geographic. There’s also PBS, Cartoon Network, and plenty of shows and movies to choose from.

News and politics: 5/5
Like with sports, DIRECTV offers almost all the news and analysis you could hope for. You get local, national, and international coverage plus commentary from both sides of the aisle.

Entertainment and lifestyle: 4.5/5
DIRECTV offers all the movies, reality shows, home improvement series, and true crime channels you can think of. At its top tier, you even get premium channels like HBO, Showtime, and STARZ. When you want everything under the sun with just one package price, DIRECTV is a fantastic option.

Local news, sports, and entertainment channels vary based on your location. Check out
DIRECTV channel offerings
in your area.
View plans
MaxxSouth Broadband
Content
3.0
Incredible local sports options round out an otherwise mediocre channel lineup

Depending on what you like to watch, MaxxSouth’s channels are a mixed bag. Most households will find enough family and entertainment channels, but news is a little lacking. And for being a local company, MaxxSouth’s local content isn’t great. That is, except for its local sports coverage, which is a homerun.

Local: 2/5
MaxxSouth has the top four local channels covered (NBC, CBS, ABC, and FOX), plus PBS and The CW, but after that things go, well, south. You’ll miss out on Cozi, Comet, and all the local Spanish-language stations. If local channels are important to you, consider going with another provider or picking them up on an HD antenna for free.

Sports: 3/5
MaxxSouth’s national sports offerings are a mixed bag. You get a little over half of the best sport channels, including ESPN1 and 2, TNT, TBS, Fox Sports, and the Golf Channel, and you can also add the NFL Channel and NFL Red Zone for an additional monthly fee. But where this provider shines is local sports. MaxxSouth has its own regional sports network where you can see everything from high school games to community college events in HD quality. You could watch your kid hit a home run from your living room—and get a DVD of it for around $20 to relive their glory as a family later.

More Resources:

How to watch NFL Games

How to watch NBA Games

How to watch NHL Games

How to watch MLB Games

Family and education: 3/5
If you’re looking for family-friendly content, MaxxSouth gets the job done with the Discovery Channel, two Disney channels, Nickelodeon, Animal Planet, and National Geographic. But you’ll miss out on Nat Geo Wild, additional Nickelodeon channels, and the Smithsonian channel.

News and politics: 2.5/5
MaxxSouth’s news options are probably fine for most people. You get the basics like CNN, C-SPAN, BBC America, Fox news, and all three NBCs (NBC, MSNBC, and CNBC). But you’ll miss out on Newsmax, The Weather Channel, and in-depth financial news coverage.

Entertainment and lifestyle: 3/5
MaxxSouth delivers a decent entertainment lineup with favorites like Bravo, Lifetime, FX, and the three T’s—TBS, TLC, and TNT. You’ll also get some of the best lifestyle shows with HGTV, Food Network, and the Travel Channel. But you won’t get Magnolia, either Ion channel, the Cooking Channel, or Grit.

Local news, sports, and entertainment channels vary based on your location. Check out
MaxxSouth Broadband channel offerings
in your area.
View plans
Sparklight
Content
3.5
Good news coverage but needs more sports channels

Sparklight has a decent channel lineup, and people who love watching the news or enjoying a wildlife documentary with the family will get most of what they want. Unfortunately, sports content is lacking, and so is Spanish-language content.

Local: 3.5/5
Sparklight does a good job of delivering local channels for most viewers, but it doesn’t provide any Spanish-language locals. So you’ll get ABC, The CW, NBC, PBS, CBS, FOX, and more, but don’t expect Telemundo, Univision, or Estrella.

Sports: 2.5/5
Sparklight brings you a variety of sports staples like both ESPNs, Fox Sports 1, TBS, TNT, and USA. You’ll get a couple of sport-specific channels like Golf and Motor Trend, but you’ll have to do without MLB, NBA TV, and NFL Network. And since you won’t have Spanish-language channels, you’ll be missing some great international soccer coverage too.

More Resources:

How to watch NFL Games

How to watch NBA Games

How to watch NHL Games

How to watch MLB Games

Family and education: 3.5/5
Sparklight has something for the entire family, but there are a few odd choices in its lineup. Most providers offer at least one Nickelodeon channel, and Sparklight doesn’t. Instead, you’ll get both National Geographic channels, which is also uncommon. You’ll get most everything else you expect, like Disney, History, Discovery, Animal Planet, and Cartoon Network, but be ready to go without the Science and Smithsonian channels.

News and politics: 4/5
Sparklight has better news coverage than a lot of TV providers—at least, for English speakers. You’ll get lots of local news, CNN, Fox News, HLN, MSNBC, CNBC, C-SPAN, BBC America, and even the Weather Channel. However, you’ll miss out on Newsmax and any Spanish-language news sources.

Entertainment and lifestyle: 3/5
Sparklight has less variety than we’d like in its entertainment lineup. Your life will have fewer laughs and less music than you’re used to because it's missing Comedy Central, Laff, CMT, MTV, and VH1. You’ll have plenty of feel-good movies from all three Hallmark channels, Lifetime, OWN, and Oxygen, as well as action and westerns from FX, FXX, Grit, and INSP. And enjoy great tastes from both HGTV and the Food Network, but not the Cooking Channel.

Local news, sports, and entertainment channels vary based on your location. Check out
Sparklight channel offerings
in your area.
View plans
DIRECTV
Value
4.5
Phenomenal lineup of channels and games, but watch for hidden fees

DIRECTV’s satellite service is a solid choice for viewers who don’t have access to cable TV or fast internet, and it has all the most popular channels, plus access to more regional sports networks than any other provider. However, its high prices and required two-year contract make it a poor fit for budget-conscious shoppers.

With DIRECTV’S top offering, PREMIER, you get more than 340 channels. That’s more channels than you can get through most other cable or satellite services and more channels per dollar. You might not care about all the channels—specifically the music and advertising ones—but there’s sure to be something for everyone. You’ll pay extra for sports add-ons, but prices for these extras are on par with the competition.

Get the best value by speaking directly with a sales rep at 1-877-638-2235 or check your address at
DIRECTV's website.
Check address
MaxxSouth Broadband
Value
3.0
High prices and mediocre channel lineups could still be your best option due to low competition

While MaxxSouth’s internet service offers a ton of value, its TV service is way less impressive. It offers two plans: Basic has just 20+ channels, and you can get most of them for free with an HD antenna. An expanded plan gives you 100+ channels, which is also lower than mid-level plans from other providers. There is no top-tier plan, but you can add premium and sports channels for an additional cost.

Overall, MaxxSouth is expensive for what you get. While the channel lineups are average at best, you pay $1.50–$1.75 each, which is way higher than most companies. Unfortunately, most Mississippians don’t have a lot of other providers to choose from, so MaxxSouth might still be your best bet. The good news is that there are few hidden fees and no contracts to worry about.

Get the best value by speaking directly with a sales rep at 1-844-719-0032 or check your address at
MaxxSouth Broadband's website.
Check address
Sparklight
Value
2.0
Now that's some expensive cord cutting!

Sparklight sounds like a company for cord-cutters—people who don’t want a traditional cable TV service at traditional cable TV prices. But when it comes down to it, you probably won’t save with Sparklight. If you want the same level of entertainment as a traditional cable company, you’ll pay more for it. If you want a minimal, no-frills plan, you’d be better off with a live TV streaming service like Sling or fuboTV.

Sparklight has just two plan levels. Economy Cable is barebones, giving you just 20 channels, while Standard Cable gives you 100—around what most competitors’ low- or medium-tier plans deliver. Unfortunately, you’ll pay mid-tier prices for low-tier service with Sparklight. While Sparklight has a decent (albeit short) channel lineup, many of the top-tier sports channels, like NFL Network and NFL Red Zone, are add-ons—at an additional cost.

Get the best value by speaking directly with a sales rep at 1-877-687-1332 or check your address at
Sparklight's website.
Check address
DIRECTV
Equipment and features
4.0
Genie HD DVR can record five shows at once

DIRECTV offers one of the best day-to-day viewing experiences available from any live TV service, and its picture quality is hard to beat.

Ability to watch: Great
Watching DIRECTV is a pleasure, whether you’re watching from your couch or catching up on your DVR shows from bed. The companion app is also easy to use, and it lets you watch from all the top streaming devices, including Apple TV and Roku.

DIRECTV reports 99% signal reliability (virtually the same as DISH), but if you live in an area with a lot of storms or other interference, it’s possible for your signal to drop out. If that happens, you can still access your DVR, find on-demand content, or stream online. You can also stream away from home using the DIRECTV app on your iPhone or Android.

Ability to record: Great
DIRECTV’s Genie HD DVR receiver is everything you’d expect from a premium cable TV or satellite service. We like how easy it is to find shows you’ve saved to your DVR or bookmarked, and the on-demand library is solid. Your Genie can record five channels at once and store up to 200 hours of HD content. That’s not quite as many channels as with the latest DISH Hopper 3 DVR, and you also get less storage capacity than with almost any live TV streaming service we tested. But unless you need to record a ton of content or several channels at once, DIRECTV’s tech should be adequate.

Rental of your first Genie HD DVR receiver is included with your subscription, but you may have to pay up to $25 every month to use the HD DVR. You will also be charged $7 per month (plus activation fees) to rent additional mini receivers or to upgrade to the wireless version of the Genie HD DVR.

Ability to find: Great
DIRECTV has done a stellar job with its channel guide, making it easy to find your shows in a variety of ways. You can sort the channels in a few ways, choose favorites, or browse by category. You can also select favorites for quick access.

The included backlit remote comes with all the controls you expect for finding, recording, and selecting channels. It doesn’t come standard with voice control, but it’s possible to set that up if you have one of Amazon’s Alexa devices. You also won’t be able to watch streaming services like Netflix and Hulu on your Genie, but that comes standard with DISH.

Features and equipment may vary based on package. Visit
DIRECTV's website
or call 1-877-638-2235 for more information.
MaxxSouth Broadband
Equipment and features
2.5
Limited TV Everywhere and DVR features leave you with tough choices about what to watch

MaxxSouth has decent equipment, but it's a little light in the features department. While you can improve some of the experience by spending more per month, you'll still be limited by MaxxSouth's minimalist approach.

Ability to watch: Fine
MaxxSouth uses decent equipment at a decent price. Renting a TV box will cost you just $6 per month, but you’ll also have to rent a remote for $7.99 per month, which brings gear costs inline with competitors.

Like many TV services, MaxxSouth has a TV Everywhere feature that lets you watch your shows on your phone, tablet, or laptop when you’re not at home. However, it’s not an app. Instead, you have to use a browser to go to the MaxxSouth website and click around to find what you want or download each programmer’s app onto your device. The upside is you can do this with over 80 apps, from A&E to Vice. The bad news is, that’s a quick way to max out your phone’s storage, so you’ll have to pick your favorites and skip the rest.

Ability to record: Good
With MaxxSouth, you get a solid amount of storage included in your plan—90 hours. You can get up to 500 hours, but you’ll have to purchase them for $5 per month for every additional 50 hours. You’d spend more than $40 to max that out. Yikes!

If you rely on your trusty DVR to catch a lot of shows simultaneously, you’ll be disappointed. With MaxxSouth, you can record only one show at a time, so you’ll be forced to choose a favorite during primetime.

Ability to find: Fine
Finding shows you want to watch is harder than it should be. MaxxSouth doesn’t have a voice remote, so you’ll have to dig through the channel guide, on-demand library, and your DVR recordings manually. Parental controls are fairly customizable and easy to set up, but you’ll have to create—and remember—a second pin if you want to block purchases.

Features and equipment may vary based on package. Visit
MaxxSouth Broadband's website
or call 1-844-719-0032 for more information.
Sparklight
Equipment and features
2.0
BYO streaming devices, upgrade for the privilege to DVR

Sparklight won’t be winning any awards for equipment and features anytime soon, but you should be able to watch, record, and find your shows just fine.

Ability to watch: Fine
To get started with Sparklight, you’ll need at least $10 for a modem. You’ll also need at least one streaming device like a phone or tablet, smart TV, Apple TV, or Amazon Firestick. Unlike other TV providers, Sparklight leans on its TV Everywhere app to let you stream your shows on the internet instead of over cable or satellite.

Ability to record: Fine
Unfortunately, Sparklight doesn’t come with DVR service either—unless you add TV Plus to your Economy or Standard plan for around $12 per month. If you do cough up the extra cash for this service (which is typically free with other providers), you’ll get a decent 200 hours of cloud storage and the TiVo app.

Ability to find: Good
While Sparklight's TV everywhere app lets you search live, recorded, and on-demand content all at the same time, how you’ll find your shows depends heavily on the streaming device you’re using. You’ll use the remote that comes with that device, so factor that into your choice when buying gear. We recommend using a device with a voice remote for the best experience.

In short, Sparklight doesn’t provide much of an experience, but you can choose your own adventure depending on the devices you use. While it does offer parental controls, you can block content only by rating, not by channel or individual show.

Features and equipment may vary based on package. Visit
Sparklight's website
or call 1-877-687-1332 for more information.
DIRECTV
Customer experience
3.0
Nasty hidden fees and so-so support

DIRECTV has some factors that make the customer experience great, but others that we find almost unacceptable. You get free professional installation if you sign a 2-year contract, for example, but there’s a weird $20 activation fee. DISH also includes installation at no extra cost, but traditional cable TV providers can charge $50–$100 or more, even if you do the work yourself.

Included installation is a big benefit, but you’ll pay for it in the long-run over the course of your 2-year commitment. Plus, there are massive cancelation fees of nearly $20 per month remaining on your contract if you want to get out early. There are other fees to watch out for, too. Check the fee schedule from DIRECTV for a complete breakdown.

If you need to contact customer service, your experience will be about average among TV providers we reviewed. You’ll find a lot of complaints in online reviews, but that’s pretty par for the course.

Visit DIRECTV's website
or call 1-877-638-2235 for more information on contracts and money-back guarantees.
Go to provider
MaxxSouth Broadband
Customer experience
2.5
Patience and persistence will give you the best experience

The MaxxSouth experience is mostly fine, but we’d like to see some improvement. It has live chat, 24/7 phone support, and a decent amount of self-help resources on its website and YouTube channel… if you’re willing to sort through it. We didn’t like that we couldn’t order TV service online like we could with MaxxSouth’s internet service. Customers report that MaxxSouth works hard to resolve any issues—if you’re persistent and contact them multiple times.

Professional installation runs a super-low $20 for most setups, but there’s no self-setup option. That means you’ll have to wait for an appointment before you get up and running. But with such a low cost, we’re happy to white-knuckle it through a TV cleanse for a few days (or carefully plan to cancel our old provider around MaxxSouth’s schedule).

Visit MaxxSouth Broadband's website
or call 1-844-719-0032 for more information on contracts and money-back guarantees.
Go to provider
Sparklight
Customer experience
2.0
High startup costs paired with outage complaints

Getting started with Sparklight is a bit pricey. Professional installation is $90. You can opt for self-setup, but that’ll cost you $30 (free with most providers). But professional installation might be the better choice. If you end up wanting a refund later, a technician will have to come out and attempt a professional installation or troubleshooting anyway. If the problem isn’t Sparklight’s fault (or your home isn’t wired properly), you’ll be out $90 for the visit and you won’t get your refund.

Sparklight relies on a cable-fiber hybrid infrastructure that makes it more reliable than satellite TV providers. However, Reddit is peppered with customers complaining about outages. Sparklight’s TV service uses Wi-Fi internet, which can sometimes slow your binge-watching due to interference from other devices, competing networks, and well, walls. That said, Sparklight promises great Wi-Fi (and a money-back guarantee).

Visit Sparklight's website
or call 1-877-687-1332 for more information on contracts and money-back guarantees.
Go to provider
city map lines pattern
Made up your mind?
Find out what providers are available near you.
DIRECTV
3.9
(81)
5 Star
35%
4 Star
40%
3 Star
16%
2 Star
7%
1 Star
2%
L
Larryfrom Rancho Palos Verdes, CA
DIRECTV Customer for 4+ years
Reviewed on: 7/17/2022
I get what pay for - literally.
R
Richardfrom Nebo, NC
DIRECTV Customer for 8+ years
Reviewed on: 7/12/2022
good service cost is little high
W
Williamfrom Sylvania, GA
DIRECTV Customer for 4+ years
Reviewed on: 7/2/2022
THE SIGNAL DOES NOT HOLD UP DURING BAD WEATHER
I
Isabellafrom Centreville, AL
DIRECTV Customer for 8+ years
Reviewed on: 6/28/2022
cost too much for the value of the programing
MaxxSouth Broadband
5.0
(1)
5 Star
100%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%
T
Tajariafrom Baton Rouge , LA
MaxxSouth Broadband Customer for 1+ years
Reviewed on: 9/9/2022
Everything is really good
Sparklight
4.0
(1)
5 Star
0%
4 Star
100%
3 Star
0%
2 Star
0%
1 Star
0%
J
Jayfrom Grenada, MS
Sparklight Customer for 1+ years
Reviewed on: 8/17/2022
It's been a good value until the price went up
city map lines pattern
Providers near you
See all options in your area within seconds.
Endnotes and sources
As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.
Endnotes and sources
Endnotes and sources
As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.