Hulu + Live TV vs. Optimum vs. WOW! Television plan comparison
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Staff rating
4.0
Customer rating
4.5
(52)- Plans starting at $68.99
- 85+ channels
Staff rating
4.5
Customer rating
3.7
(22)- Plans starting at $15.00
- 420+ channels
Staff rating
3.1
Customer rating
4.0
(2)- Plans starting at $9.99
- n/a channels
Check availability
See what providers service your area.
Staff rating
4.0
Hulu + Live TV offers a great on-demand library and original content
Hulu + Live TV offers an impressive streaming experience for live television. With a competitive price point, Hulu + Live TV provides a wealth of great features such as unlimited DVR storage for 9 months, access to an extensive on-demand library, and the ability to watch on multiple devices simultaneously.
What we like
- Huge streaming library
- Access to Disney+ and ESPN+
- Exceptional original content
What we dislike
- Ad-free costs more
Savings tip: Hulu + Live TV often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.Check deals
Staff rating
4.5
Huge value for internet-based TV
Optimum offers exceptional value. You get tons of channels, a solid DVR, and a good selection of sports and premium channels for a very reasonable price. Despite some additional fees, Optimum is an excellent choice.
What we like
- No contracts
- High channel count
- Excellent value
What we dislike
- Some areas can't get fiber internet
- High fees
- Second-year price hikes
Savings tip: Optimum often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.Check deals
Staff rating
3.1
Easy cord-cutting, limited DVR
WOW! (short for Wide Open West) offers a compelling case for switching to internet-based TV. You get a solid channel lineup at a great rate, all using top-notch Wi-Fi gear from eero—provided you’re willing to have a chillier relationship with your DVR and you don’t mind beta-testing the WOW! tv+ app.
What we like
- Low prices
- Top-notch Wi-Fi gear
- Good sports lineup
What we dislike
- Meager DVR features
- Low-rated streaming apps
- Limited availability
Savings tip: WOW! often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.Check deals
Content
4.0
Great on-demand experience, plus most local networks and dozens of channels
With Hulu, you'll always have something to watch. In our review, we found that Hulu + Live TV shines when it comes to content. (1) You get access to most of your local channels and dozens of live TV options from popular cable networks. You also get access to the full on-demand libraries of Hulu, Disney+, and ESPN+. It’s a truly massive offering.
Local: 3/5
Hulu + Live TV gives you access to about half of the local channels you would get from a digital antenna or traditional TV provider, but those channels are the most popular of the standard local options. You get ABC, NBC, CBS, FOX, and The CW in most markets, for instance, but not PBS, Antenna TV, Estrella TV, or Univision. There are probably better live TV options for most Spanish speakers, but Hulu + Live TV isn’t bad if you just want your local news, sports, and primetime favorites in English. Hulu + Live TV is a nationwide service, but there are some geographic differences in the lineup. Find channels available in your area.
Sports: 3/5
Hulu + Live TV is pretty good in its sports offerings. There’s no NBA TV or MLB coverage, but you do get ESPN, TNT, Fox Sports 1, and the Golf Channel, plus local channels (which often show big national games). There’s no way to get NFL SUNDAY TICKET (now available only from YouTube TV), and you’ll miss out on all the regional sports networks you could get with DIRECTV STREAM or many traditional cable TV providers.
More Resources:
Family and education: 4/5
If you have kiddos in the house, Hulu + Live TV should have plenty of shows and channels to keep them entertained. You get three Disney channels, two Nickelodeon channels, and Universal Kids channel. There's no PBS, but you get all the other most popular kids' channels.
News and politics: 3/5
You get all your news heavy-hitters with Hulu + Live TV, including local news, national news from several sources, and financial news. You can also add Español Add-on for news, weather, and sports in Spanish at a cost of about $5 per month.
Entertainment and lifestyle: 4.5/5
You get about half of America’s Top 100 channels to watch live with Hulu + Live TV, and Hulu earns extra points for having a stellar on-demand library on top of its live TV offering. This includes many original titles from Hulu with hits like Only Murders in the Building, The Bear, American Horror Story, Reservation Dogs, and more.
That said, you’ll have to get the Entertainment add-on ($8 per month) for Discovery Channels, MTV Classic, Crime+Investigation, and BET Her. You can also get HBO MAX, CINEMAX, SHOWTIME, and STARZ, but additional pricing of between $9 to $15 each applies every month.
Local news, sports, and entertainment channels vary based on your location. Check out
Hulu + Live TV channel offerings
in your area.View plans
Content
5.0
Popular channels to suit every taste
Optimum offers a great selection of channels, and pricing at each of its tiers is reasonable. If you’re part of a big family with diverse TV tastes, Optimum is easy to recommend.
Local: 5/5
Optimum offers a fantastic selection of local channels in each of its four package tiers. You get access to the four basic broadcast channels (NBC, CBS, ABC, and FOX) plus Univision and Telemundo. That means local news and sports, big national games like the Super Bowl, and primetime favorites.
Sports: 5/5
Not only does Optimum offer a ton of great channels for sports, you can get most of it at either the Basic TV or Core TV packages. In addition to wrestling on USA Network and all that ESPN has to offer, you get TNT, Fox Sports 1, MLB Network, and NBA TV. NFL Network is available on the highest tier, and you can get NFL RedZone as an add-on. Sports aficionados should opt for at least the Select TV plan to get the best selection.
If Optimum's offerings aren't quite right, you're in luck! A lot of games and matches are now available via streaming or over the air. Find out how to watch the MLB, how to watch pro football, and how to watch the NHL.
Family and education: 5/5
Optimum TV truly offers something for everyone, and that includes all kinds of shows for kids and channels focused on education. You can get PBS, Disney, and Nickelodeon at the Core TV price. If you bump up to the next tier, you can get History, Discovery, NationL Geographic, Travel, Animal Planet, and more. There’s no Family Entertainment TV (FETV) or Me TV, but we aren’t too mad about it.
News and politics: 5/5
Optimum TV keeps hitting homers when it comes to news. You get a selection of US political news from both sides of the aisle plus international news, Spanish-language news, business news, and even sports news.
Entertainment and lifestyle: 4.5/5
When it comes to watching great movies, reality TV, and home improvement shows, Optimum TV has you covered. At the highest tier, you get a selection of premium channels including Reelz, HBO, and SHOWTIME, plus both Hallmark and Lifetime. A number of the top 100 channels in the US are missing, including Game Show Network, Grit, INSP and Ion Mystery, but all the most popular content is easy to find. (1)
Local news, sports, and entertainment channels vary based on your location. Check out
Optimum channel offerings
in your area.View plans
Content
3.0
Mediocre channel lineups get the job done
WOW! doesn't have an incredible channel lineup, but it has a decent amount of content for just about everyone. That is, unless you want to watch in Spanish.
Local: 2.5/5
WOW! tv+ give you only about half the local channels you might expect. You get the big ones like NBC, ABC, FOX, CBA, and PBS, but you won’t get Ion, Cozi, or Comet. You won’t get a single Spanish-language local channel either. So if you want Telemundo, UniMas, Estrella, or Univision, you’re out of luck.
Sports: 3/5
When it comes to sports channels, you win some and lose some. You get the Tennis Channel in a Medium plan, whereas some providers only include it in their top-tier plans or as an add-on. NFL Network and NFL RedZone are both included in the Large plan, which is hit or miss among competitors. However, WOW! tv+ strikes out completely when it comes to the MLB channel, and there’s no way to get NFL SUNDAY TICKET.
More Resources:
Family and education: 3/5
With WOW!, you’ll get a decent amount of family-friendly content, but we’d like to see more channels for toddlers and young kids. You’ll get Cartoon Network, Animal Planet, Discovery Channel, and the History Channel. But you’ll get only one Disney, Nickelodeon, and National Geographic channel. Disney Junior, Nick Junior, and Nat Geo Wild are all missing, leaving less content aimed at the youngest kids.
News and politics: 3.5/5
WOW! has enough news and political coverage for most English-speaking viewers. You can keep up with Congress on C-SPAN and world events with BBC America. You’ll also get the biggest news channels like CNN, CNBC, Fox News, and MSNBC, along with Newsmax, HLN, and The Weather Channel. The biggest hole in coverage is Spanish-language news, but you’ll also miss CNN International, Bloomberg, CBS News, and Fox Business News.
Entertainment and lifestyle: 3/5
WOW! tv+ gives you a wide variety of entertainment and lifestyle, with at least one channel in some of our favorite categories: comedy, westerns, feel-good movies, food, and travel. But you might find only one channel that delivers your favorite genres. You’ll get Grit but not INSP (westerns) and Food Network but not the Cooking channel. But you’ll get all the best music channels—CMT, VH1, and MTV—and the top DIY channels HGTV and TLC. WOW! tv+ doesn’t include premium channels in any of its plans. You can add them to a Medium or Large plan, but they’ll cost more than other providers charge.
Local news, sports, and entertainment channels vary based on your location. Check out
WOW! channel offerings
in your area.View plans
Value
4.0
Decent channel lineup and an exceptional streaming library
Hulu + Live TV has a lot to offer, including a huge library of on-demand content from the Classic Hulu service plus dozens of channels featuring news, entertainment, sports, and more. You can’t get PBS or Univision, but it feels like a true replacement for cable TV.
Hulu + Live TV is the one of the most expensive live TV streaming services we reviewed at the starting tier, but just by a few dollars. The high cost starts to make sense when you realize it’s a bundle price. In addition to live TV, you get access to Hulu’s on-demand library ($7.99 per month with ads), Disney+ ($7.99 per month), and ESPN+ ($9.99 per month). That means you get Hulu originals, tons of live sports and events, and thousands of shows and movies.
Get the best value by speaking directly with a sales rep or check your address at
Hulu + Live TV's website.
Check address
Value
5.0
You get a lot for the money, but internet is required
Optimum TV offers excellent value, whether you live in an area that gets only cable internet or one wired for fiber-to-the-home. Internet-based TV packages are available for as little as $35 per month (for basic TV), while the higher-tier plans offer high channel counts for the price. There are as many as 420+ channels available—one of the highest channel counts of any provider.
The internet service is also a fantastic value, offering faster speeds for the money than many competitors. It’s worth noting that an internet plan is required, though, at a minimum price of $40 per month. There’s also a few hidden fees, but they’re lower than what we’ve seen from other cable providers.
There's a 2-year price lock on most plans, which is great! Prices go up in the third year of TV service, though, and the company doesn't say by how much. We've heard customers complain about price hikes in the range of $85–$115, though, and that's just for TV. Since you also need internet, your price could balloon by $200 per month by year three.
You may be able to save on your bill by calling in and threatening to switch to a competitor, so we recommend it!
Get the best value by speaking directly with a sales rep at 1-844-719-8066 or check your address at
Optimum's website.
Check address
Value
4.0
Decent lineups at great prices
WOW! Has some great introductory prices, but we’ve seen longer channel lineups from other companies. Channel quality is decent, but nothing to write home about. The real bargain comes when you realize your plan price already includes regional sports and broadcast fees, which can add $20–$40 in monthly fees with other providers.
You’ll have to get a WOW! internet plan, since this TV service is internet-based, but that comes at an excellent price too. All things said, WOW! provides a ton of value, but if you want all the channels and premiums to boot, it’s probably not the company for you.
Get the best value by speaking directly with a sales rep at 1-844-898-8626 or check your address at
WOW!'s website.
Check address
Features and usability
4.0
Sleek interface with great custom recommendations
When you first sign into Hulu, you'll be welcomed by a sleek, intuitive interface. You can set up multiple profiles, so each family member can keep their own to-watch list and customized recommendations.
Hulu + Live TV has most of the features you’d expect from a live streaming TV service, including unlimited DVR for nine months and the ability to stop and rewind live TV. We loved all the on-demand options, too.
If you sign up for Hulu, we highly recommend paying more for the ad-free version. Otherwise, you'll be sitting through ads that can get repetitive really quckly.
Ability to watch: Good
Hulu + Live TV feels like it was designed for on-demand streaming rather than live TV watching. You can watch in 1080p on traditional TVs, mobile devices, browsers, or streaming sticks. In our tests, it worked well on some browsers, but we had minor issues with either casting or resizing with the Amazon Firestick, iOS phone, and both Safari and Chrome browsers.
It is possible to get to the channel guide for a standard surfing experience, but it took us a few minutes to find it in the mobile app. Finding channels to surf took even longer on the streaming devices and smart TVs we tested. Once we got set up on a particular device and got used to the interface, though, the experience felt pretty standard.
Ability to record: Great
We like that Hulu + Live TV’s DVR is unlimited and saves recordings for up to nine months. You can record ongoing shows or future shows through the channel guide, or record entire programs. You can watch offline, which is cool, and you can set recordings or download certain episodes for offline viewing from any device with the app. However, you can’t DVR anything from premium channels or the on-demand library, and you can’t skip certain promotions even if you pay for the highest possible package.
Ability to find: Great
Within the Hulu interface, it's easy to find whatever you want to watch and browse recommnedations. The search tools are easy to find and work well, and you have choice of different views. If you add a show to "My Stuff," it's really easy to keep everything organized in one place.
Hulu has some of the best customized recommendations we've experienced with a streaming service. It can get really niche, so you can explore similar movies to shows to ones you already love. We really like the Hulu recommendation engine at any service level, and we like that you can easily get to the next episode on a show you’re watching (even if you’ve watched the whole series before).
In our tests, the on-demand experience was completely seamless. You can browse by format (TV, Movies, Sports) or search for a specific show or channel. We also liked the Hubs, which are curated collections based around a theme.
Ability to share: Fine
Hulu has cracked down on password sharing among multiple households, and it shows. It’s easy to create profiles for up to six users, but you get only two simultaneous streams with the standard package. You can pay more for unlimited screens, but you may not be able to watch away from home.
In our testing, we ran into a little trouble trying to watch in different locations. If you switch to a new or different device, you'll probably have to sign in again and do a two-factor verification.
If you are just sharing with family, it’s easy to designate profiles for kids so they have access to only kids shows. That’s the only parental control option available, and we like that it’s set at the account level instead of the device level.
Features
4.0
A solid DVR, but fees for storage
Optimum TV is a nice option for channel surfing, watching on-demand, and catching episodes or games you might have missed (whether on a TV set or on your phone or laptop). However, its costly DVR storage may not be worth the money.
Ability to watch: Great
Whether you go with the Optimum cable box, buy an Apple TV from the company, or use your own Apple TV, we think you’ll enjoy watching Optimum TV. Optimum gives you Wi-Fi equipment and the first set-top box for free, but you'll be charged an additional $10 per month for each additional TV box. However, it’s easy to get out of those fees using the sweet Optimum TV mobile app, so that’s what we recommend for most households.
Ability to record: Good
Optimum’s Cloud DVR system offers up to 150 hours of storage for your favorite shows and movies, and you can record up to 15 shows at the same time—perfect for large families or households with lots of roommates. The system comes with all the modern features we expect from a DVR: voice control, an Apple TV app, support for streaming services, and more.
You can also access your DVR and on-demand content from your iPhone, iPad, or Android device with the provider’s app. Our only gripe is that the DVR storage is costly—more than $20 per month for the full 150 hours, in addition to the fee for renting the box. You'll also be charged a DVR service fee for every set-top box you rent, but you can skip the DVR altogether if you want and there’s no charge.
Ability to find: Great
Optimum TV offers thousands of shows and hundreds of channels, and they’re pretty easy to find using the app, the company’s cable box, or an Apple TV. Both the cable box and Apple TV have voice search functionality, and you can enter in credentials for other streaming services like Netflix on either. With the cable box, you can even pause and restart live TV.
Equipment and features
2.5
Meager cloud storage and low-rated (beta) apps
Because WOW! is internet-based TV, its equipment is makes it feel more like a streaming service than traditional TV. However, its features fall short of many streaming services when it comes to catching your shows where and when you want.
Ability to watch: Good
Since WOW! tv+ uses WOW! Internet, you need Wi-Fi gear. WOW!’s modem is free for your first year ($14/month after that), and its eero Wi-Fi system ($9.99 per month) is reasonably priced to rent. It’s also some of the best, most reliable Wi-Fi gear we’ve seen. WOW!’s TV boxes can get pricey if you want more than one ($10 per month), but since you can use WOW! tv+ with Amazon Firesticks, you shouldn’t need more than one box to get your shows on multiple TVs. You just need multiple Firesticks ($29.99 and up), but these will be one-time purchases instead of a monthly rental rate.
While you can use your phone to watch WOW! TV, its Android and iOS apps are in beta, which means they’re still working out some of the kinks. The apps have a pretty low rating on both Android and iOS (1, 2), which is a bummer. If you end up throwing your phone across the room in frustration, you can circumvent the app altogether by going to an individual channel’s website and logging in with your WOW! credentials. But you might still end up frustrated—and watching your shows through a cracked phone screen.
Ability to record: Fine
The WOW! tv+ box and remote are pretty standard, and you can find content and set up DVR recordings using voice commands or navigating through a guide. The downside is that all three of WOW!’s plans come with 50 hours of DVR cloud storage, which is pretty low. You can jump up to 100 (for about $20 per month) or 200 (for about $30 per month) hours, but that’s a steep charge when some competitors include 1,000 hours in their top-tier plans.
Ability to find: Good
WOW! doesn't have its own voice remote, but it's compatible with Google Voice. Without voice, it's still pretty easy to find channels in the guide, and parental controls make it easy to block the content you don't want your kids to see—or restrict TV time altogether. However, finding recorded shows can be challenging without sorting and filtering capabilities, even if you only get 50 hours of storage. That's still a lot of scrolling.
Features and equipment may vary based on package. Visit
WOW!'s website
or call 1-844-898-8626 for more information.Customer experience
4.0
Easy purchase experience and lots of add-on options
It's really easy to purchase Hulu, manage your subscription, and add-on additional features. There’s no free trial for the live TV package with Hulu, but we like that the service is easy to upgrade, downgrade, or cancel. You can do it all online, and your access to content will continue through the end of the time period you’ve already paid for. That's great customer service.
You can choose from several Hulu options to find one that meets your needs and budget:
- Ad-Supported Hulu: Starts at $7.99 a month or $79.99 a year.
- Ad-free Hulu: $17.99 a month.
- Hulu with Ads + Live TV, Disney+ (with ads) and ESPN+ (with ads): $76.99 a month.
- Hulu with No Ads + Live TV, Disney+ (no ads) and ESPN+ (with ads): $89.99 a month.
- Hulu with Ads + Live TV, Disney+ (no ads) + ESPN+ (with ads): $81.99 a month.
- Live TV Only: $75.99 a month.
We like that there are many options for Hulu plans, so you can find one that meets your needs. We like that there are no contracts or hidden fees to worry about. It’s a refreshing change from what you’ll find with most classic TV providers.
Visit Hulu + Live TV's website
or call for more information on contracts and money-back guarantees.Go to provider
Customer experience
4.0
Premium installation with a premium price
Most Optimum TV customers are happy with the service and self-installation is free if you order online. If you need a pro to come help (and you order online), the charge is $60. If you call in to order, self-install is free, the standard installation costs about $100, and premium installation costs about $150.
Visit Optimum's website
or call 1-844-719-8066 for more information on contracts and money-back guarantees.Go to provider
Customer experience
3.0
No contracts and good customer service, but a lack of transparency
WOW! is a decent experience, and most customers feel good about this provider. We love that you don't have to sign a contract. And although you have to get WOW! internet to get WOW!'s TV service, we like WOW! internet even more.
Self-installation is free and fairly easy, but you can hire a pro to come by and get you set up for $75. The website has plenty of self-help content if you run into trouble, or you can use its chat service to talk with a specialist.
What we don't like is WOW!'s lack of transparency. Prices aren't listed on its website, and you can't order TV without talking to a sales representative on the phone. That's not a great start.
Visit WOW!'s website
or call 1-844-898-8626 for more information on contracts and money-back guarantees.Go to provider
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Hulu + Live TV
4.4
(52)5 Star
58%
4 Star
33%
3 Star
9%
2 Star
0%
1 Star
0%
S
Steven from Muskegon, MI
Hulu + Live TV Customer for 1+ years
Reviewed on: 8/17/2022
A wonderful experience and fulfills all my desires to watch movies that I love
C
Christopherfrom Euless, TX
Hulu + Live TV Customer for 1+ years
Reviewed on: 8/5/2022
Better than Dish or cable, overall. But packages are deceiving, because there is no true "no ads" tv. Also, price increases at least twice a year.
R
Robert from Lueders , TX
Hulu + Live TV Customer for 1+ years
Reviewed on: 7/4/2022
The service goes as far as the service goes it's a pretty good service it's a little pricey but the DVR is good I get all the channels I like and the only thing I can approve improve it would be to lower the price
D
Djfrom Lincoln , NE
Hulu + Live TV Customer for 8+ years
Reviewed on: 7/1/2022
Hulu is GREAT
Optimum
3.6
(22)5 Star
27%
4 Star
32%
3 Star
27%
2 Star
9%
1 Star
5%
E
Edwardfrom Manalapan , NJ
Optimum Customer for 4+ years
Reviewed on: 8/15/2022
Service is good but we lost channels in the last change of offers
J
Joann from Fairfield , CT
Optimum Customer for 8+ years
Reviewed on: 7/14/2022
Too expensive. Difficult to contact by phone
D
David from Hackensack, NJ
Optimum Customer for Less than a year
Reviewed on: 7/2/2022
My optimum bill is included in the rent.I use it mostly for the wifi. I like to use the Amazon firestick as it offers first run movies.i don't think that there is any way to improve on that.
K
Katfrom Bronx, NY
Optimum Customer for 1+ years
Reviewed on: 6/29/2022
It's just ok
WOW!
4.0
(2)5 Star
0%
4 Star
100%
3 Star
0%
2 Star
0%
1 Star
0%
J
Jimmyfrom Columbus, GA.
WOW! Customer for 4+ years
Reviewed on: 8/27/2022
They show ever thing that I want to see and they could lower the payment
R
Rexfrom Roseville, MI
WOW! Customer for 8+ years
Reviewed on: 7/19/2022
They are ok but need to ofter more for the price
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Endnotes and sources
(1) "Network Ratings 2021 Top 100 Channels," Variety. Retrieved 7 September 2022.
Endnotes and sources
- "Most-Watched Television Networks: Ranking 2022’s Winners and Losers," Variety. Accessed 4 April 2023.
Endnotes and sources
1. "Watch WOW!," Google Play. Accessed 7 December 2022.2. "Watch WOW!," App Store. Accessed 7 December 2022.As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.
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