Optimum vs. Peacock TV vs. WOW! Television plan comparison
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Staff rating
4.5
Customer rating
3.7
(22)- Plans starting at $15.00
- 420+ channels
Staff rating
3.1
Customer rating
4.0
(2)- Plans starting at $9.99
- n/a channels
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See what providers service your area.
Staff rating
4.5
Huge value for internet-based TV
Optimum offers exceptional value. You get tons of channels, a solid DVR, and a good selection of sports and premium channels for a very reasonable price. Despite some additional fees, Optimum is an excellent choice.
What we like
- No contracts
- High channel count
- Excellent value
What we dislike
- Some areas can't get fiber internet
- High fees
- Second-year price hikes
Savings tip: Optimum often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.Check deals
Staff rating
3.6
Peacock TV is a great supplemental service but doesn’t replace live TV
Home to greats like The Office, Parks & Rec, Real Housewives, and Law & Order, Peacock has some great content at a price we loved. But our hands-on testing revealed that its channel lineup was disappointing and couldn’t fully replace a more expensive live TV streaming service like Fubo or YouTube TV.
What we like
- Great shows
- Delightful interface
- Low price
What we dislike
- No DVR
- Mostly runs on "live" channels
- No NBC, MSNBC, or CNBC
Savings tip: Peacock TV often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.Check deals
Staff rating
3.1
Easy cord-cutting, limited DVR
WOW! (short for Wide Open West) offers a compelling case for switching to internet-based TV. You get a solid channel lineup at a great rate, all using top-notch Wi-Fi gear from eero—provided you’re willing to have a chillier relationship with your DVR and you don’t mind beta-testing the WOW! tv+ app.
What we like
- Low prices
- Top-notch Wi-Fi gear
- Good sports lineup
What we dislike
- Meager DVR features
- Low-rated streaming apps
- Limited availability
Savings tip: WOW! often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.Check deals
Content
5.0
Popular channels to suit every taste
Optimum offers a great selection of channels, and pricing at each of its tiers is reasonable. If you’re part of a big family with diverse TV tastes, Optimum is easy to recommend.
Local: 5/5
Optimum offers a fantastic selection of local channels in each of its four package tiers. You get access to the four basic broadcast channels (NBC, CBS, ABC, and FOX) plus Univision and Telemundo. That means local news and sports, big national games like the Super Bowl, and primetime favorites.
Sports: 5/5
Not only does Optimum offer a ton of great channels for sports, you can get most of it at either the Basic TV or Core TV packages. In addition to wrestling on USA Network and all that ESPN has to offer, you get TNT, Fox Sports 1, MLB Network, and NBA TV. NFL Network is available on the highest tier, and you can get NFL RedZone as an add-on. Sports aficionados should opt for at least the Select TV plan to get the best selection.
If Optimum's offerings aren't quite right, you're in luck! A lot of games and matches are now available via streaming or over the air. Find out how to watch the MLB, how to watch pro football, and how to watch the NHL.
Family and education: 5/5
Optimum TV truly offers something for everyone, and that includes all kinds of shows for kids and channels focused on education. You can get PBS, Disney, and Nickelodeon at the Core TV price. If you bump up to the next tier, you can get History, Discovery, NationL Geographic, Travel, Animal Planet, and more. There’s no Family Entertainment TV (FETV) or Me TV, but we aren’t too mad about it.
News and politics: 5/5
Optimum TV keeps hitting homers when it comes to news. You get a selection of US political news from both sides of the aisle plus international news, Spanish-language news, business news, and even sports news.
Entertainment and lifestyle: 4.5/5
When it comes to watching great movies, reality TV, and home improvement shows, Optimum TV has you covered. At the highest tier, you get a selection of premium channels including Reelz, HBO, and SHOWTIME, plus both Hallmark and Lifetime. A number of the top 100 channels in the US are missing, including Game Show Network, Grit, INSP and Ion Mystery, but all the most popular content is easy to find. (1)
Local news, sports, and entertainment channels vary based on your location. Check out
Optimum channel offerings
in your area.View plans
Content
3.5
Great live sports, on-demand movies, and day-old NBC shows—but its channel lineup is lacking
Peacock TV is different from other streaming services because it focuses on only NBC content. NBC has a little something for everyone though, so we were able to rate all five content categories. But instead of basing our ratings on the channels Peacock offers, we focused on the shows themselves.
If you’ve had cable TV or another live TV streaming service like YouTube TV, Hulu + Live TV, or fubo, you might see Peacock’s channel lineup and snort out loud. And you’d be totally within your rights. Most of Peacock’s “live” TV channels just play reruns of specific shows all day and night. You can’t control which episode you watch or when you start one, nor are you getting brand new content. It’s kind of the worst of both the live TV and on-demand worlds.
Our advice? Get Peacock TV for the sports, day-old NBC shows, and movies—not for the channels.
Local: 2/5
If you spring for the $10 per month subscription, you’ll get your local NBC channel. Otherwise, you won’t. If you live in Chicago, New York City, Philadelphia, South Florida, Boston, or Los Angeles, you’re in luck. You’ll get a local NBC news channel. If you live elsewhere, you won’t get any content local to you.
Sports: 4/5
Peacock Premium and Peacock Premium Plus have some great sports content too. You’ll get a bit of everything, from soccer to golf to cycling to NASCAR to Sunday Night Football—all live or on-demand, depending on when you log in to watch. You also get the Olympics, of course, but these won’t be live. So if you like to stay up til three in the morning to watch your favorite curling team sweep their hearts out, consider this your permission to sleep in and catch all the bonspiels (that’s curling-speak for games) during normal waking hours. Oh, and if classic WWF matches are your jam (wait, is that just us?), Peacock has a channel that plays them 24/7/365.
More Resources:
Family and education: 3.5/5
Peacock has some great family-friendly movies and finding them is super easy. Create a kids profile, and it’ll be packed with Dreamworks movies like Turbo, Shrek, and Shark Tale alongside shows like Blippi, Strawberry Shortcake, and Trolls: The Beat Goes On. Plus, you can dress to the nines in your living room and join the Gentleminions movement without besmirching your polite theater-goer reputation.
News and politics: 2.5/5
Peacock has some strong news content in addition to its six local news channels. You’ll get a 24/7 Dateline channel, Today All Day, Sky News, and LX News. If you’re looking to get a sample of headlines and stories, it’s great. But all news programs are created by NBC, so you may not get the variety of perspectives you’re looking for. We like to see Peacock as a supplemental way to get news coverage, we prefer to get our news elsewhere.
Entertainment and lifestyle: 5/5
NBC has some award-winning shows, both new and old. From The Office, 30 Rock, and Parks & Rec to Blacklist, all the Saturday Night Live, and Real Housewives, there’s some great content to watch on Peacock. If you work your way through all the episodes of these shows before you’re done binge-watching (though we’d be surprised if you did), you can pick from classics like Dennis the Menace, reruns of Jimmy Fallon, and more.
Local news, sports, and entertainment channels vary based on your location. Check out
Peacock TV channel offerings
in your area.View plans
Content
3.0
Mediocre channel lineups get the job done
WOW! doesn't have an incredible channel lineup, but it has a decent amount of content for just about everyone. That is, unless you want to watch in Spanish.
Local: 2.5/5
WOW! tv+ give you only about half the local channels you might expect. You get the big ones like NBC, ABC, FOX, CBA, and PBS, but you won’t get Ion, Cozi, or Comet. You won’t get a single Spanish-language local channel either. So if you want Telemundo, UniMas, Estrella, or Univision, you’re out of luck.
Sports: 3/5
When it comes to sports channels, you win some and lose some. You get the Tennis Channel in a Medium plan, whereas some providers only include it in their top-tier plans or as an add-on. NFL Network and NFL RedZone are both included in the Large plan, which is hit or miss among competitors. However, WOW! tv+ strikes out completely when it comes to the MLB channel, and there’s no way to get NFL SUNDAY TICKET.
More Resources:
Family and education: 3/5
With WOW!, you’ll get a decent amount of family-friendly content, but we’d like to see more channels for toddlers and young kids. You’ll get Cartoon Network, Animal Planet, Discovery Channel, and the History Channel. But you’ll get only one Disney, Nickelodeon, and National Geographic channel. Disney Junior, Nick Junior, and Nat Geo Wild are all missing, leaving less content aimed at the youngest kids.
News and politics: 3.5/5
WOW! has enough news and political coverage for most English-speaking viewers. You can keep up with Congress on C-SPAN and world events with BBC America. You’ll also get the biggest news channels like CNN, CNBC, Fox News, and MSNBC, along with Newsmax, HLN, and The Weather Channel. The biggest hole in coverage is Spanish-language news, but you’ll also miss CNN International, Bloomberg, CBS News, and Fox Business News.
Entertainment and lifestyle: 3/5
WOW! tv+ gives you a wide variety of entertainment and lifestyle, with at least one channel in some of our favorite categories: comedy, westerns, feel-good movies, food, and travel. But you might find only one channel that delivers your favorite genres. You’ll get Grit but not INSP (westerns) and Food Network but not the Cooking channel. But you’ll get all the best music channels—CMT, VH1, and MTV—and the top DIY channels HGTV and TLC. WOW! tv+ doesn’t include premium channels in any of its plans. You can add them to a Medium or Large plan, but they’ll cost more than other providers charge.
Local news, sports, and entertainment channels vary based on your location. Check out
WOW! channel offerings
in your area.View plans
Value
5.0
You get a lot for the money, but internet is required
Optimum TV offers excellent value, whether you live in an area that gets only cable internet or one wired for fiber-to-the-home. Internet-based TV packages are available for as little as $35 per month (for basic TV), while the higher-tier plans offer high channel counts for the price. There are as many as 420+ channels available—one of the highest channel counts of any provider.
The internet service is also a fantastic value, offering faster speeds for the money than many competitors. It’s worth noting that an internet plan is required, though, at a minimum price of $40 per month. There’s also a few hidden fees, but they’re lower than what we’ve seen from other cable providers.
There's a 2-year price lock on most plans, which is great! Prices go up in the third year of TV service, though, and the company doesn't say by how much. We've heard customers complain about price hikes in the range of $85–$115, though, and that's just for TV. Since you also need internet, your price could balloon by $200 per month by year three.
You may be able to save on your bill by calling in and threatening to switch to a competitor, so we recommend it!
Get the best value by speaking directly with a sales rep at 1-844-719-8066 or check your address at
Optimum's website.
Check address
Value
4.0
Great shows, movies, and sports—but don’t pin all your live TV streaming hopes on it
Peacock is a great deal, and it’s one of the cheapest TV streaming apps. Peacock gives you access to arguably some of the greatest shows on TV, solid news coverage, and a great sports lineup—especially international sports.
It’s a ton of value, but we recommend considering it an addition to a more complete live streaming option like Sling or Hulu + Live TV—especially since Peacock doesn’t give you access to NBC/Universal’s live stations, like CNBC, MSNBC, or, well, NBC. That means you can’t watch live episodes of The Voice with your friends. Instead, you can get them on Peacock the next day—after your co-workers passive-aggressively feed you spoilers. Womp-womp.
Peacock TV has three versions. The free version is kind of like a teaser for the paid versions. You get to watch a few new shows and a bunch of channels packed with syndicated reruns, all while drooling over all the shows you’d get if you coughed up the cash for the paid version. The next step up, Peacock Premium, is a great buy at $5 per month. You get all the content Peacock has to offer, and the commercials were surprisingly low-key.
Finally, the premium tier is Peacock Premium Plus. It’s twice the price and, in our opinion, rarely worth the cost. You get the same content with fewer commercials and the ability to download shows to watch offline (but no ability to DVR live content). It’s pretty meh.
Get the best value by speaking directly with a sales rep or check your address at
Peacock TV's website.
Check address
Value
4.0
Decent lineups at great prices
WOW! Has some great introductory prices, but we’ve seen longer channel lineups from other companies. Channel quality is decent, but nothing to write home about. The real bargain comes when you realize your plan price already includes regional sports and broadcast fees, which can add $20–$40 in monthly fees with other providers.
You’ll have to get a WOW! internet plan, since this TV service is internet-based, but that comes at an excellent price too. All things said, WOW! provides a ton of value, but if you want all the channels and premiums to boot, it’s probably not the company for you.
Get the best value by speaking directly with a sales rep at 1-844-898-8626 or check your address at
WOW!'s website.
Check address
Features
4.0
A solid DVR, but fees for storage
Optimum TV is a nice option for channel surfing, watching on-demand, and catching episodes or games you might have missed (whether on a TV set or on your phone or laptop). However, its costly DVR storage may not be worth the money.
Ability to watch: Great
Whether you go with the Optimum cable box, buy an Apple TV from the company, or use your own Apple TV, we think you’ll enjoy watching Optimum TV. Optimum gives you Wi-Fi equipment and the first set-top box for free, but you'll be charged an additional $10 per month for each additional TV box. However, it’s easy to get out of those fees using the sweet Optimum TV mobile app, so that’s what we recommend for most households.
Ability to record: Good
Optimum’s Cloud DVR system offers up to 150 hours of storage for your favorite shows and movies, and you can record up to 15 shows at the same time—perfect for large families or households with lots of roommates. The system comes with all the modern features we expect from a DVR: voice control, an Apple TV app, support for streaming services, and more.
You can also access your DVR and on-demand content from your iPhone, iPad, or Android device with the provider’s app. Our only gripe is that the DVR storage is costly—more than $20 per month for the full 150 hours, in addition to the fee for renting the box. You'll also be charged a DVR service fee for every set-top box you rent, but you can skip the DVR altogether if you want and there’s no charge.
Ability to find: Great
Optimum TV offers thousands of shows and hundreds of channels, and they’re pretty easy to find using the app, the company’s cable box, or an Apple TV. Both the cable box and Apple TV have voice search functionality, and you can enter in credentials for other streaming services like Netflix on either. With the cable box, you can even pause and restart live TV.
Usability and features
4.0
Easy parental controls and delightful details, but no DVR
Peacock makes watching and finding content a wonderful experience. You can’t DVR anything, but with so much on-demand content, we didn’t feel much need to anyway.
Ability to watch: Great
Peacock delivers a solid watching experience in both its app and browser versions. Something Peacock TV does really well is let you jump between devices in the middle of watching a show. It easily picked up where we left off when we switched from a computer to the phone app to TV and back again, whether we were watching live or on-demand content. For some streaming services, (we’re looking at you, Sling TV) switching devices mid-stream can get glitchy fast. So well done, Peacock!
In other ways, Peacock wasn’t as easy as some of the other live TV streaming services we tested, especially on our phones. We were bummed that we couldn’t multitask: there was no mini video we could watch while firing off an email or answering a text.
Ability to record: Fine
No matter which Peacock plan you get, you’ll never be able to record live shows. There’s no DVR capability, but we’re not sure you’d need it. Most of the content we wanted to record was available on-demand anyway (except for live sporting events). And if you spring for Peacock Premium Plus (the highest-cost plan), you can download on-demand shows to watch offline later. We’d probably skip the upgrade, though. We liked the idea for long flights or keeping the kiddos entertained at the car wash, but we didn’t find a ton more uses for this pared-back feature.
Ability to find: Great
Peacock makes it pretty easy to find the shows you want. Its interface is intuitive and it easily tracks where you left off, even when switching between devices. Parental controls are also super easy and effective. Just create a kids profile for quick access to only children's shows. You can also set up a PIN to keep the little ones restricted to these kid-friendly profiles. As a bonus, parents’ profiles won’t be bogged down with Curious George or Blippi episodes. (Although we’d probably keep a kids profile around just for all the Dreamworks movies.)
There are a few ways Peacock could improve its usability though. For starters, the app made us browse shows and channels in portrait mode, then flipped us to landscape mode to watch, which was annoying. Additionally, there’s no “back” button on the app, so if you get a few clicks into browsing for on-demand shows, you have to hit the Home button and start all over if you want to back out. (If you’re using a browser, you can hit its back button.)
There’s a “back” button on the live TV side of things, but, oddly, it doesn’t take you back a step. Instead, it brings up the channel guide on the bottom half of the screen while your show keeps playing. We liked being able to browse while catching up on the news, but it was confusing at first.
The only real gripe we had about using Peacock TV on a browser was that a lot of the descriptive text (like the channel guide and show descriptions) disappeared faster than we could read it, which meant we had to keep moving the mouse to get it back. It was a minor annoyance, but we’d love to see this fixed in the future. We’re not all speed readers, Liz Lemon.
Ability to share: Great
You can make up to six profiles on Peacock, which is a decent amount, and making new profiles is super easy. Beyond the basics, Peacock has some fun extras that delighted us. We loved picking profile avatars using headshots of our favorite NBC characters (hello Ron Swanson!).
We also confirmed that you can stream only three devices at once on Peacock. When you try to add the fourth, you’re alerted (by the adorable Puss in Boots from Shrek giving you those big, precious eyes in apology). You don’t have to worry about kicking anyone else off their show—but you can’t choose to either. You’ll have to kick them off the old-fashioned way, with a text, phone call, or shout down the hall.
Equipment and features
2.5
Meager cloud storage and low-rated (beta) apps
Because WOW! is internet-based TV, its equipment is makes it feel more like a streaming service than traditional TV. However, its features fall short of many streaming services when it comes to catching your shows where and when you want.
Ability to watch: Good
Since WOW! tv+ uses WOW! Internet, you need Wi-Fi gear. WOW!’s modem is free for your first year ($14/month after that), and its eero Wi-Fi system ($9.99 per month) is reasonably priced to rent. It’s also some of the best, most reliable Wi-Fi gear we’ve seen. WOW!’s TV boxes can get pricey if you want more than one ($10 per month), but since you can use WOW! tv+ with Amazon Firesticks, you shouldn’t need more than one box to get your shows on multiple TVs. You just need multiple Firesticks ($29.99 and up), but these will be one-time purchases instead of a monthly rental rate.
While you can use your phone to watch WOW! TV, its Android and iOS apps are in beta, which means they’re still working out some of the kinks. The apps have a pretty low rating on both Android and iOS (1, 2), which is a bummer. If you end up throwing your phone across the room in frustration, you can circumvent the app altogether by going to an individual channel’s website and logging in with your WOW! credentials. But you might still end up frustrated—and watching your shows through a cracked phone screen.
Ability to record: Fine
The WOW! tv+ box and remote are pretty standard, and you can find content and set up DVR recordings using voice commands or navigating through a guide. The downside is that all three of WOW!’s plans come with 50 hours of DVR cloud storage, which is pretty low. You can jump up to 100 (for about $20 per month) or 200 (for about $30 per month) hours, but that’s a steep charge when some competitors include 1,000 hours in their top-tier plans.
Ability to find: Good
WOW! doesn't have its own voice remote, but it's compatible with Google Voice. Without voice, it's still pretty easy to find channels in the guide, and parental controls make it easy to block the content you don't want your kids to see—or restrict TV time altogether. However, finding recorded shows can be challenging without sorting and filtering capabilities, even if you only get 50 hours of storage. That's still a lot of scrolling.
Features and equipment may vary based on package. Visit
WOW!'s website
or call 1-844-898-8626 for more information.Customer experience
4.0
Premium installation with a premium price
Most Optimum TV customers are happy with the service and self-installation is free if you order online. If you need a pro to come help (and you order online), the charge is $60. If you call in to order, self-install is free, the standard installation costs about $100, and premium installation costs about $150.
Visit Optimum's website
or call 1-844-719-8066 for more information on contracts and money-back guarantees.Go to provider
Customer experience
3.0
Peacock delivers a great overall experience, but if you need help, it’s hard to find
Peacock’s website is easy to navigate and it’s super easy to see right on the home page exactly how much a subscription will cost you. It also has a well-organized help page, though you’ll have to scroll to the website’s footer to find your way there. You can ask the chat bot for help, but to get more personalized service, you have to sign into your account.
Unfortunately, getting a live person to help isn’t as easy. There’s no phone number displayed, and the “Get in Touch” button just takes you to more self-help articles. To speak with an actual person via chat, you have to click into a help article, then click “No” to answer the question “Was this article helpful," and answer a feedback survey. Ugh.
That said, we had little genuine reason to seek out customer service because everything worked well, checkout was simple and transparent, and it was easy to cancel.
Visit Peacock TV's website
or call for more information on contracts and money-back guarantees.Go to provider
Customer experience
3.0
No contracts and good customer service, but a lack of transparency
WOW! is a decent experience, and most customers feel good about this provider. We love that you don't have to sign a contract. And although you have to get WOW! internet to get WOW!'s TV service, we like WOW! internet even more.
Self-installation is free and fairly easy, but you can hire a pro to come by and get you set up for $75. The website has plenty of self-help content if you run into trouble, or you can use its chat service to talk with a specialist.
What we don't like is WOW!'s lack of transparency. Prices aren't listed on its website, and you can't order TV without talking to a sales representative on the phone. That's not a great start.
Visit WOW!'s website
or call 1-844-898-8626 for more information on contracts and money-back guarantees.Go to provider
Made up your mind?
Find out what providers are available near you.
Optimum
3.6
(22)5 Star
27%
4 Star
32%
3 Star
27%
2 Star
9%
1 Star
5%
E
Edwardfrom Manalapan , NJ
Optimum Customer for 4+ years
Reviewed on: 8/15/2022
Service is good but we lost channels in the last change of offers
J
Joann from Fairfield , CT
Optimum Customer for 8+ years
Reviewed on: 7/14/2022
Too expensive. Difficult to contact by phone
D
David from Hackensack, NJ
Optimum Customer for Less than a year
Reviewed on: 7/2/2022
My optimum bill is included in the rent.I use it mostly for the wifi. I like to use the Amazon firestick as it offers first run movies.i don't think that there is any way to improve on that.
K
Katfrom Bronx, NY
Optimum Customer for 1+ years
Reviewed on: 6/29/2022
It's just ok
Peacock TV
0.0
(0)5 Star
0%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%
WOW!
4.0
(2)5 Star
0%
4 Star
100%
3 Star
0%
2 Star
0%
1 Star
0%
J
Jimmyfrom Columbus, GA.
WOW! Customer for 4+ years
Reviewed on: 8/27/2022
They show ever thing that I want to see and they could lower the payment
R
Rexfrom Roseville, MI
WOW! Customer for 8+ years
Reviewed on: 7/19/2022
They are ok but need to ofter more for the price
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Endnotes and sources
- "Most-Watched Television Networks: Ranking 2022’s Winners and Losers," Variety. Accessed 4 April 2023.
Endnotes and sources
Endnotes and sources
1. "Watch WOW!," Google Play. Accessed 7 December 2022.2. "Watch WOW!," App Store. Accessed 7 December 2022.As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.
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